One of Kansas State Car's Best-Sellers Awarded in Recent APEAL Study Recently, the 2012 Kia Optima was praised in J.D. Power & Associates 2012 APEAL Study
MANHATTAN, Kan., July 30, 2012 /PRNewswire-iReach/ -- Kansas State Cars, a Kansas affiliate dealership, is proud to announce that one of their best-selling vehicles, the 2012 Kia Optima, recently received heavy praise from J.D. Power & Associates 2012 APEAL Study.
For those unaware, J.D. Power's APEAL Study is comprised of strictly vehicle owner evaluations on more than 80 different vehicle attributes. J.D Power & Associates then ranks the vehicles based on their ranking in several different aspects, including; vehicle content, vehicle design, vehicle performance and also vehicle layout.
The 2012 Kia Optima wrapped up the highest ranking for the competitive 'Midsize Car' category thanks to Kia's ability to provide excellent amenities and quality at an affordable price.
Michael Sprague, Kia Motors America's Executive VP of Marketing & Communications, talked about the 2012 Kia Optima winning this award, stating that, "As a key entry in Kia's design-led transformation, the Optima has attracted new customers to our showrooms, and the results of the J.D. Power and Associates' APEAL Study illustrates just how delighted these new buyers are with the purchase of their new Kia vehicles."
For more information about our 2012 Kia Optima inventory in Kansas contact our dealership affiliates at (785) 565-5521 or simply visit KansasStateCars.com. At Kansas State Cars we take pride in offering affordable new vehicles in Kansas, as well as used vehicles in Kansas, that support both Kansas State's Athletic Program and also their Alumni Association.
Media Contact: Eric Giroux, Kansas State Cars, +1-785-856-8889, Eric.Giroux@BriggsAuto.com
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SOURCE Kansas State Cars