Original 'Good Guy' Returns: Ron Unkefer Named Chairman and CEO Of The Good Guys! and Takes 10% Stake in Company

    SAN FRANCISCO, June 3 /PRNewswire/ -- the good guys! (Nasdaq:   GGUY) today
 announced that Ronald A. Unkefer, founder and former Chairman and Chief
 Executive Officer of the good guys!, will rejoin the Company and its Board of
 Directors on July 1, 1999, as Chairman and Chief Executive Officer.  Unkefer
 will replace Robert A. Gunst, who announced in April his resignation as
 President and CEO effective June 30, 1999.
     "The return of Ron Unkefer to the good guys! is an important milestone in
 the life of this Company," said Howard Lester, member of the Company's Board
 of Directors and Chairman and CEO of Williams Sonoma.  "Ron's track record in
 this industry and with the good guys! makes him uniquely qualified to assume
 the role of Chairman and CEO.  In addition, his relationships in Silicon
 Valley and his experience in the Internet and technology arenas will enable
 him to bring an important new dimension to the Company's strategic plan and
 operations."
     "I am proud to rejoin the good guys! and excited about leading the Company
 at such a challenging and promising time," said Unkefer.  "We plan to leverage
 the broad-based recognition and high regard for the good guys! brand to
 reaffirm the Company's position at the forefront of consumer electronic
 retailing and return to the consistent growth and profitability it had
 historically achieved."
     The Company also announced today that Unkefer is making approximately a
 $4.7 million investment in the Company, purchasing from the Company 1,450,000
 restricted shares of its common stock, representing ten percent of the
 Company's issued and outstanding shares, and acquiring warrants exercisable
 over a three-year period for an additional 1,435,000 shares of common stock.
     Unkefer founded the good guys! on July 1, 1973, opening the Company's
 original store in San Francisco.  From 1973 until 1993, Unkefer served as
 Chairman and CEO, building the Company into the West Coast's most successful
 and profitable specialty retailer of consumer electronics.  In 1986, Unkefer
 took the Company public.  Unkefer retired from the position of CEO in January,
 1993 to pursue full time his venture capital and broadcasting interests and
 continued to serve as Chairman of the good guys! until January 1996.
 Currently, Unkefer is Chairman of First Ventures, a venture capital fund
 investing in Internet and technology companies in Silicon Valley, and Chairman
 of First Broadcasting, an owner and developer of major market radio stations.
     the good guys! is a leading specialty retailer of consumer electronics,
 operating a total of 79 stores, 61 in California, nine in Washington, five in
 Oregon and four in Nevada, and marketing a broad range of high quality, name
 brand products.  For more information on the Company, including news releases,
 employment opportunities, product information and store locations, visit the
 good guys!  Internet home page at http://www.thegoodguys.com.  the good guys!
 press releases are also available by fax through Company News-On-Call at
 800-758-5804, extension 108403.
 
     To the extent this news release contains forward-looking statements, such
 statements are subject to risks and uncertainties, including, but not limited
 to, increases in promotional activities of competitors, changes in consumer
 buying attitudes, the presence or absence of new products or product features
 in the Company's merchandise categories, changes in vendor support for
 advertising and promotional programs, changes in the Company's merchandise
 sales mix and economic conditions.
 
 

SOURCE The Good Guys, Inc.
RELATED LINKS
http://www.thegoodguys.com/General/Investor.html

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