OSL Holdings Profiled In The Advocate Unique Rewards Program Captures LGBT Consumers
NEW YORK, Jan. 24, 2013 /PRNewswire/ -- OSL Holdings (OTCQB: OSLHD) announced today the release of its profile in the Advocate.Com, the largest LGBT business and news magazine and LGBT online news portal worldwide. The interview, conducted by The Advocate's Managing Editor, Neal Broverman, focuses on OSL Holdings strategy and aggressive foray into the LGBT markets. OSL Holdings has created an opportunity for LGBT and LGBT allied businesses, suppliers and consumers to create activism and advocacy at the cash register by developing a rewards platform that will enable its partners in the LGBT vertical to allocate resources for causes like marriage equality and LGBT supplier diversity initiatives. OSL Holdings has created the first rewards platform to enable retailers to capture the highly coveted and profitable LGBT consumer market. LGBT leaders have embraced the innovative rewards program in part due to the fact that a portion of each transaction benefits pressing LGBT causes such as marriage equality and LGBT youth programs.
The article highlights OSL's partnership with Macias Media Group, the country's first LGBT focused PR and marketing firm, based in Los Angeles, California. Stephen Macias, the founder and president of Macias Media Group and former Executive Vice President and General Manager of Here Media, the largest gay media company in the world, is leading the charge for OSL as the company partners with the country's biggest LGBT business membership councils, advocacy groups and media companies. OSL Holdings has also recently signed its first contract with the New York City LGBTQS Chamber of Commerce, headed by Rev. Carmen Hernandez. With the historic mention of gay rights in the president's inaugural address, the litigation of two major marriage equality cases in the Supreme Court this year and a national majority supporting same sex marriage, OSL is uniquely positioned to capitalize on its LGBT business strategy. OSL Holdings is at the forefront of this movement and its profile in the Advocate provides a highly visible platform from which to market its products.
About OSL Holdings
OSL Holdings Inc. develops or acquires business units with the purpose of collecting and transmitting real-time consumer and business sales data to facilitate the sale of data, manage electronic marketplaces, operate real-time loyalty rewards and transact with buyers in multiple channels. OSL plans to sell data to manufacturers for designated markets, such as urban retail, convenience and/or liquor stores. OSL intends to facilitate developing electronic marketplaces with real-time buy-side and sell-side capabilities for multiple private & public markets. It intends to operate a real-time loyalty rewards platform that can facilitate the earning and redemption of our rewards currency at the point of the transaction (online, mobile, at retail) as well as on future transactions. The Company plans to leverage these business units to connect buyers, sellers and channels that will clearly differentiate it from the competitive landscape so that each venture can scale revenues and their respective offerings to their specific market(s) or across markets.
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Company Contact: OSL Holdings Inc. 845.363.6776 info@OSLHoldings.com
SOURCE OSL Holdings