NORWALK, Conn., Oct. 3 /PRNewswire/ -- Great news for chocoholics
everywhere, today Pepperidge Farm announces the introduction of its new
Chocolate Dipped cookies -- an extraordinary treat that is the ultimate in
indulgence. Chocolate Dipped cookies combine exceptional quality with rich
chocolate, providing a convenient, rewarding and delicious treat.
"New Pepperidge Farm Chocolate Dipped cookies are perfect for anyone who
is looking for the ultimate, indulgent reward," said Michael Simon, Vice
President, General Manager, Snacks. "By adding extraordinary, rich chocolate
to the unique and distinctive cookies consumers already love, these new
Pepperidge Farm Chocolate Dipped cookies provide a treat for chocolate lovers
The new line of cookies comes in three varieties sure to satisfy
everyone's sweet tooth. Chocolate Dipped Chocolate Chunk is a delicious
crispy cookie filled with dark chocolate chunks and dipped through a waterfall
of smooth, luxurious chocolate to create a delectable treat. The Chocolate
Dipped Chessmen are a delightful combination of a rich, buttery cookie
bottomed in silky chocolate creating a unique and delightful contrast of
flavors. And for those who can never seem to get enough chocolate, there is
the Chocolate Dipped Soft Baked Dark Chocolate Brownie -- a soft, chewy
chocolate cookie so full of rich chocolate chunks and then dipped in more
chocolate that it will satisfy the most indulgent chocolate desire.
Pepperidge Farm Chocolate Dipped Cookies hit store shelves this October at
the suggested retail price of $3.49. The products will be available in
grocery stores, mass merchandisers and drug retailers nationwide.
About Pepperidge Farm
Pepperidge Farm, Incorporated, based in Norwalk, Connecticut, is a leading
provider of premium quality fresh bakery products, cookies, crackers, and
frozen foods. Among the company's most popular products are Chocolate Chunk
and Milano(R) cookies, Goldfish(R) crackers, and more than 50 varieties of
fresh baked breads including Swirl, Pepperidge Farm Farmhouse(R), and Natural
Whole Grain breads.
Pepperidge Farm was founded in Connecticut in 1937 by Margaret Rudkin, an
entrepreneurial homemaker who began baking fresh, all-natural bread for her
allergy-afflicted son. The company is now a nationwide business with 8
manufacturing facilities, almost 5,000 employees, 3,000 independent
distributorships, and just over $1 billion in sales. Pepperidge Farm was
acquired by Campbell Soup Company in 1961.
SOURCE Pepperidge Farm, Incorporated