PHILADELPHIA, Sept. 18 /PRNewswire/ -- PNC Bank announced today that it has signed an exclusive contract with Super G, a chain of premier supermarkets expanding rapidly into greater Philadelphia, southern New Jersey and Delaware, to build convenience-driven, highly interactive banking centers within all Super G stores in the region. Super G is a division of Giant Food Inc., a Washington, D.C.-based retail food and pharmacy chain. The first two PNC Bank in-store branches, set to open in the fourth quarter of 1997, will be in Super G supermarkets at the Warminster Town Center in Warminster, PA, and the Norriton Square Shopping Center in East Norriton, PA. PNC Bank's in-store branches will accommodate customers seven days a week and feature a unique blend of both electronic and traditional service channels to handle virtually all banking transactions. In addition to a self-service electronic banking platform, showcasing the latest telephone, computer-based and ATM technology, each location will be staffed 50 hours a week at a minimum by PNC Bank employees who will be specially trained in sales and service. "The key to customer satisfaction at PNC Bank is superior service, convenience and quality," said Joseph C. Guyaux, senior vice president and deputy head of Consumer Banking for PNC Bank Corp. (NYSE: PNC). "Our in-store banking centers at the Super G supermarkets will combine the right mix of service-oriented employees and customer-friendly technology to deliver full- service banking in a way that customers have asked for. "We see this agreement as a catalyst for how we want to improve service and options for customers," said Guyaux. "It's one more example of how we are constantly improving the PNC Bank network." In joining with Super G, PNC Bank is teaming up with a retailer that is recognized throughout the food industry for its commitment to service and innovation. Giant Food, Inc. is the 12th largest food retailer in the United States with annual sales volume of $3.88 billion. The company operates 172 supermarkets, including 131 food/drug combination units, and three additional freestanding drug stores, in Maryland, Virginia, Delaware, New Jersey, Pennsylvania and the District of Columbia. Currently, Giant Food, Inc. operates 11 Super G stores in the Delaware Valley, and plans to open 40 stores in the region during the next decade. The company employs more than 27,500 associates. "Service has been one of the hallmarks of our company since our founding in 1936," said Pete Manos, Giant Food, Inc.'s president, chairman and chief executive officer. "The placement of convenient, full-service banking centers in our Super G stores complements the full-service bakery, deli, meat, prescription and floral departments our customers have come to appreciate. Our goal is for consumers to view Super G as their "one-stop shopping" destination, and this relationship with PNC Bank is an important step in that direction." The new in-store banking centers will offer customers a level of convenience typically not found in traditional branches. For example, in most cases, customers can apply for a loan when they enter the Super G store and pick up their check when they're ready to pay for their groceries. Customers also can cash checks at an ATM or talk with a live person through PNC Bank's 24-hours-a-day, seven-days-a-week telephone banking center. "Our goal is to increase points of contact for customers, while bringing them more convenience than ever," said Neil Hall, who oversees Consumer Banking for PNC Bank in Eastern Pennsylvania, New Jersey and Delaware. "This new banking environment will offer customers the personal attention of our employees, along with the speed and convenience of ATMs and interactive banking stations to process transactions, take loan requests and perform many other financial services." For those customers who are less familiar with the benefits of electronic banking, PNC Bank plans to have each Super G site staffed with customer support specialists who will help to familiarize customers with the convenience and capabilities of this new banking environment. The planned roll-out includes placing these new banking centers inside 19 newly constructed Super G supermarkets beginning in November 1997 and continuing throughout 1998. Customers of PNC traditional branches will have a choice of banking at a new in-store branch at a Super G location, or at another traditional PNC Bank branch. PNC Bank Corp., headquartered in Pittsburgh, is one of the largest financial services organizations in the United States, with banking subsidiaries in Pennsylvania, New Jersey, Delaware, Ohio, Kentucky, Indiana, Massachusetts and Florida. Its major businesses include consumer banking, private banking, corporate banking, mortgage banking, real estate banking and asset management. LISTING FOLLOWS: 1997-98 Planned PNC Bank In-Store Branches Listed by Super G Locations: 1. Warminster Town Center, Warminster, PA 2. Norriton Square, East Norriton, PA 3. Short Hill Marketplace, Cherry Hill, NJ 4. Winslow Plaza, Winslow Township, NJ 5. Hilltown Crossings, Hilltown Township, PA 6. Park Ridge, Norristown, PA 7. Oxford Oaks, Yardley, PA 8. Fashion Square, Cherry Hill, NJ 9. Towne Square Shopping Center, Mt. Laurel, NJ 10. Marketplace at Chews Landing, Chews Landing, NJ 11. Millpond Village Center, Washington Township, NJ 12. Concord Square, Talleyville, DE 13. Eden Square, Bear, DE 14. Franklin Mills, Franklin Mills, PA 15. Valley Forge (former Music Fair site), Valley Forge, PA 16. King of Prussia, PA 17. Deptford, NJ 18. Granite Run, PA 19. Cherry Hill West, Cherry Hill, NJ For more information, contact Mark Eyerly of PNC Bank, 215-585-5437.
SOURCE PNC Bank Corp.