Political Newcomer Enlists Boca PR Firm to Help Unseat Incumbent

BOCA RATON, Fla., Sept. 30, 2013 /PRNewswire/ -- In his effort to win a spot on the Palm Beach County Commission, political newcomer Andy O'Brien (andyfor4.com) has chosen Insider Media Management (www.insidermediamgmt.com) to execute his public relations campaign.

O'Brien has never run for political office but has worked with the Democratic Party for several years. He hopes to educate the voters in District 4 about his vision for the county and seek their input on the district's issues and needs.

"Insider Media Management has a fresh perspective that traditional political consultants lack," says O'Brien. "Insider Media knows how to best present and spread my message that the voters are the boss."

Insider Media's Sharon Abramson, a former newspaper editor and reporter, says voters will be able to relate to O'Brien's blue-collar background. "He grew from a carpenter into a successful businessman and mostly retired at 50," Abramson says. "His passion and willingness to break the political mold will be an attractive story for voters and our media contacts."

Some people mistakenly believe District 4 is a Republican district. District 4 is actually balanced (35% Democrats, 35% Republicans, 30% NPA) and voted for Alex Sink in 2010. But no Democrat has ever represented the district. Only one Democrat has run in the district in this century, and one other since it was created in 1988. The incumbent, Steve Abrams has never actually been elected either, only appointed and anointed after running unopposed.

"We instantly gravitated to Andy and are thrilled he chose our firm to help get his message to the voters he so passionately wants to help," says Insider Media President J.P. Hervis, an award-winning TV reporter.

IMM will provide graphic design, branding, media relations and social media marketing services to the O'Brien campaign.

Insider Media was founded, and is operated by, an award-winning news journalist. As such, it believes all businesses have a story to tell. It is our job to find the story, frame it effectively, present it to our vast media contacts and develop a strong brand identity.

Insider Media represents clients nationwide and businesses of all sizes. Its creative, tailor-designed communications strategies and promotional expertise have given our clients broadened exposure and an expanded customer base.

Contact: Sharon Abramson, 954.655.8821 or 561.995.6560, sharon@insidermediamgmt.com

SOURCE Insider Media Management

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