PopCap Games Acquires SpinTop Games Pioneering Casual Games Firm Buys Emerging Consumer Portal and Developer to

Broaden Reach and Expand Content Lineup



    SEATTLE, July 16 /PRNewswire/ -- PopCap Games, the leading developer
 and publisher of casual games, today announced that it has acquired SpinTop
 Games, (http://www.SpinTop-Games.com) a consumer online destination and
 developer of casual games. SpinTop co-founders and executives Duncan Magee
 and Craig Hamilton will manage SpinTop as a subsidiary of PopCap. With the
 acquisition, PopCap adds a consumer game portal with more than 250 of the
 top downloadable games, millions of customers, and a Vancouver, British
 Columbia-based studio to expand its catalog of hit casual games. SpinTop
 has created market leading games such as Mystery Solitaire(TM), Mahjong
 Escape(R), and its most recent release in the popular hidden object genre,
 Mystery P.I. (TM): The Lottery Ticket. PopCap's global online network
 attracts millions of unique visitors each month, and the combined PopCap
 and SpinTop network will be jointly presented to advertisers as a single
 network buy. Financial details of the acquisition were not disclosed.
     "We're happy to be adding SpinTop's strong roster of casual games, a
 Vancouver studio and a direct-to-consumer portal to our existing business,"
 said David Roberts, Chief Executive Officer at PopCap. "The acquisition
 provides new publishing opportunities for SpinTop's games, and strengthens
 a distribution partnership we established with SpinTop last year."
     "We're thrilled to become part of the de facto leader in the casual
 games market," said Duncan Magee, co-founder of SpinTop. "PopCap's focus
 and outstanding track record of creating the biggest brands in the business
 made joining this winning team an easy decision for us."
     SpinTop will continue to operate as an independent subsidiary of
 PopCap, with Magee and Hamilton overseeing operations out of SpinTop's
 existing Vancouver, British Columbia office. SpinTop's studio will continue
 to create market-leading casual games for the mass market, and PopCap will
 publish future SpinTop titles through its multi-platform worldwide
 publishing organization. SpinTop will maintain and grow its popular
 consumer game portal, and will continue to offer a broad selection of
 third-party casual PC games.
     SpinTop was founded in 2004 and has quickly gained a loyal global
 customer base by offering high-quality, broadly appealing downloadable
 games in a safe, family-friendly setting. The SpinTop network attracts
 millions of visitors each month, with a significant portion of those
 visitors coming from outside North America.
     About PopCap
     PopCap Games (http://www.popcap.com) is the leading multi-platform
 provider of "casual games" -- fun, easy-to-learn, captivating computer
 games that appeal to everyone from age 6 to 106. Based in Seattle,
 Washington, PopCap was founded in 2000 and has a worldwide staff of over
 120 people in Seattle, San Francisco, Chicago, Vancouver, B.C. and Dublin.
 Its games have been downloaded more than 200 million times by consumers
 worldwide, and its flagship title, Bejeweled(R), has sold more than 10
 million units across all platforms. Constantly acclaimed by consumers and
 critics, PopCap's games are played on the Web, desktop computers, myriad
 mobile devices (cell phones, smartphones, PDAs, Pocket PCs, iPod and more),
 popular game consoles (such as Xbox), and in-flight entertainment systems.
 PopCap is the only casual games developer with leading market share across
 all major sales channels, including Web portals, retail stores, mobile
 operators and developers, and game device manufacturers.
     PopCap, the PopCap logo and Bejeweled are trademarks of PopCap Games,
 Inc. and may be registered in some countries. SpinTop Games is a trademark
 of SpinTop Media, Inc. Mahjong Escape, Mystery Solitaire, and Mystery P.I.
 are trademarks used by SpinTop Games under license from its affiliate,
 Playtime Media, Inc., and may be registered in some countries. Other
 company and product names may be trademarks of their respective owners and
 are used for the benefit of those owners.
 
 

SOURCE PopCap Games

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