Power Balance Technologies Inc. Launches the Evolution Band
LAKE FOREST, Calif., Oct. 16, 2012 /PRNewswire-iReach/ -- Just in time for the holiday season, Power Balance Technologies Inc., sellers of the original Power Balance® silicone wristband, has released the highly-anticipated Evolution Band.
The classic Power Balance® silicone wristband has evolved into a next level, streamlined shape that looks sleek on and off the field. The modern interpretation promotes comfort and breathability with the addition of the perforated air holes on a wider band. The Evolution Band features a black hologram and will be offered in Black, White and Volt band colors.
All-Pro Quarterback and Power Balance® spokesman Drew Brees wore the Evolution Band for the first time when he broke a half-century-old record by throwing a touchdown pass for the 48th consecutive regular season game.
"I really like the new wide band design," said Brees. "I have recently switched to the Evolution Band and really like the look and feel."
Power Balance designed the band in conjunction with a number of professional athletes, including New York Knicks Guard Ronnie Brewer. "The band is versatile and stylish," said Brewer. "I'm looking forward to wearing both the new Evolution and Game Day Bands this season."
"To increase comfort and durability, we incorporated feedback from Power Balance athletes," said Power Balance Technologies Inc. CEO Denny Barge. "We've seen athletes pair the Evolution Band with the original band or use them interchangeably. Our products encourage individuality both on and off the court."
The Evolution Band will be available Nov. 1 at select retail locations http://www.powerbalance.com/store-locator and for preorder on Oct. 8 at Power Balance's online "Shop PB" store, located at www.powerbalance.com.
Retail price: $29.99.
About Power Balance Technologies Inc.
Power Balance Technologies Inc. (www.powerbalance.com), the source of the original Power Balance Performance Technology® silicone wristband, is a leader in the market for Performance Technology sports accessories. The company produces a variety of products worn by millions of consumers and thousands of professional and amateur athletes worldwide. Professional supporters include NFL players Drew Brees, Clay Matthews and Darren Sproles, NBA players Rudy Gay and Ronnie Brewer, MLB outfielder Matt Kemp, tennis player Mardy Fish, and golfers Stacy Lewis and Keegan Bradley. The company is headquartered in Orange County, CA and distributes its products in the US and internationally in more than 40 countries. For more information on Power Balance, visit us at http://www.powerbalance.com. Stay up to date with the latest products, events and athletes at Facebook.com/powerbalance and on our Twitter handle - @powerbalance.
Media Contact: Dayle Dempsey Power Balance Technologies, Inc., (949) 272-7300, firstname.lastname@example.org
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SOURCE Power Balance Technologies, Inc.
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