Powerset, Inc. Taps Amazon Web Services for Computing Power Powerset Announces That It Is Using Amazon's Elastic Compute Cloud (EC2)



    SAN FRANCISCO, Nov. 8 /PRNewswire/ -- Powerset, Inc. ("Powerset"), a
 natural language search engine company, announced today that it is using
 the Amazon Elastic Compute Cloud (Amazon EC2) web service from Amazon Web
 Services for the computing capacity necessary to run its business.
 Amazon.com Founder and CEO Jeff Bezos highlighted Powerset's use of Amazon
 EC2 in his keynote address at the Web 2.0 conference today in San
 Francisco.
     Amazon EC2 is a web service currently in beta that provides resizable
 compute capacity in the cloud. It provides developers with complete control
 of their computing resources and lets them run on Amazon's proven computing
 environment. Amazon EC2 reduces the time required to obtain and boot new
 server instances to minutes, allowing them to quickly scale capacity, both
 up and down, as their computing requirements change. Amazon EC2 changes the
 economics of computing by allowing developers to pay only for capacity that
 they actually use.
     "Powerset's use of Amazon EC2 represents an important shift in the
 competitive dynamics within the Search industry. Amazon has delivered a
 distributed computing service that finally matches the economics needs of
 startups," says Barney Pell, Founder and CEO of Powerset. "In the past, the
 upfront capital required to build out a datacenter big enough to scour the
 entire web and serve queries for millions of users was a significant
 barrier to seriously competing with companies like Google and Yahoo!"
     "I'm very pleased with our relationship with Amazon," says Steve
 Newcomb, Powerset's Founder and COO. "By using Amazon EC2, Powerset is able
 to match the infrastructure of large scale search companies on a startup
 budget. Amazon EC2 is a key enabler for Powerset's business strategy now
 and in the future."
     From a product perspective, Lorenzo Thione, Powerset's Founder and
 Product Architect, says, "Amazon EC2 is a tremendous boost for scaling our
 infrastructure. Relying on Amazon EC2 for most of our datacenter needs
 allows us to focus on building a great product." By using Amazon EC2,
 Powerset is able to treat Amazon's datacenter as if it were its own.
 Powerset can run a large distributed computation infrastructure, monitor
 and tune its performance, and scale usage along with its own needs on a
 fine-grained basis.
     "Innovative, customer-focused companies like Powerset are ideal for the
 web-scale computing solutions offered by Amazon Web Services," said Steve
 Rabuchin, Director of Developer Relations for Amazon Web Services.
 "Powerset can focus on their mission to build a revolutionary,
 highly-differentiated, game-changing search product for their customers,
 while we focus on making sure Powerset's undifferentiated,
 non-customer-facing, yet mission critical computing needs are met at a
 highly-affordable cost to them."
     About Powerset, Inc.
     Powerset is a San Francisco company building a transformative consumer
 search engine based on natural language processing. Powerset is leading the
 next generation of Internet search. Powerset's unique innovations in search
 are rooted in breakthrough technologies that take advantage of the
 structure and nuances of natural language. Using these advanced techniques,
 Powerset is building a large-scale search engine that breaks the confines
 of keyword search. By making search more natural and intuitive, Powerset is
 fundamentally changing how we search the web, and delivering higher quality
 results. For more information, visit www.powerset.com.
     NOTE: Powerset is a registered trademark of Powerset, Inc. All other
 company and product names may be trademarks of the respective companies
 with which they are associated.
 
 

SOURCE Powerset, Inc.
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