ScMiGo Hired to Increase Nationwide Visibility for 'PropellShops' Solution

SAN ANSELMO, Calif., Aug. 10, 2011 /PRNewswire/ -- Propell Corporation (OTC: PROP), creator of the PropellShops® "instant ecommerce" system for schools, businesses, nonprofits and the military (www.propellshops.com), is expanding its marketing reach with a partnership with ScMiGo LLC.  The Chicago-area agency specializes in marketing and promotions in the consumer goods, technology, and ecommerce categories, with recent success in publicizing products in USA Today, the Today Show, and Wired and Time magazines.

Led by Scott Goldberg, recently featured in an extensive profile in AdAge Magazine, ScMiGo will support the PropellShops staff with company branding initiatives and strategic positioning as well as helping manage media relations efforts.  ScMiGo will also be responsible for executing sales driven integrated marketing campaigns designed to build awareness for the company and increase revenues.

Propell's PropellShops® service is a web-based ecommerce and fulfillment solution that lets any organization – whether school, nonprofit, sports team or business – instantly create a web store offering customized apparel and gifts featuring their brand, logo or other artwork.

Goldberg has worked with many consumer, technology, apparel and retail companies, including Hasbro, Volvo, Disney and A&G Clothing, as well as leading celebrities including Derek Jeter, Rihanna and Paula Abdul.

"We're thrilled to expand our marketing capabilities working with Scott and his team," said Propell CEO Ed Bernstein.  "As PropellShops continues to grow in 2011, we expect Scott to be a key part of the team.  We believe he has the talent and industry relationships to both increase our brand awareness – and our revenue streams."

ABOUT PROPELL CORPORATION

Propell® Corporation's PropellShops® service is a web-based ecommerce solution that lets any organization – whether school, nonprofit, sports team or business – instantly create a web store offering customized apparel and gifts featuring their brand, logo or other artwork. Propell's partners have complete control of their shops, including which products to sell, and what price to sell them. Propell does the rest – hosting the shop, making the products, shipping them to customers, and paying the partner a share of every sale.

In addition to providing online shops and on-demand merchandise for a variety of businesses, nonprofits and other organization, Propell serves the U.S. Military through partnership with the Army Air Force Exchange Service at http://shop.aafes.com and http://shopmyexchange.com, as well as numerous K-12 schools and universities nationwide, including University of Rochester, Cal State and Biola University, as well as licensing relationships with the Licensing Resource Group and Affinity Marketing for additional schools, conferences, and sororities and fraternities.  The company also is a partner of the Independent College Bookstore Association (www.icbainc.com), the California Association of College Stores (www.cacsonline.org), and the National Association of College Stores (www.nacs.org); and is a School Solutions Partner for the American Association of School Administrators (www.aasa.org).

For more information please visit www.propellshops.com, email info@propellshops.com, or call 415-480-6860.

SAFE HARBOR STATEMENT

This news release contains forward-looking statements within the meaning of the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are often identified by the words "believe," "anticipate," "expect," "intend," "estimate," and similar expressions. All statements in this document regarding the future outlook related to Propell Corporation's future operations are forward-looking statements, including, but not limited to ScMiGo's role with Propell and the results of its affiliation with Propell. Such statements are based on the current expectations, beliefs, estimates and projections of management and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements, such as the risk that our partnership will not create the desired results, our anticipated expansion may not occur as planned, or we may not be able to attract the anticipated number of customers. Additional uncertainties and risks are described in our most recently filed SEC documents, such as our most recent annual report on Form 10-K. For a more detailed discussion of factors that affect Propell Corporation's operations, please refer to the Company's Securities and Exchange Commission filings. Copies of this filing is available through the SEC website at http://www.sec.gov. All forward-looking statements are based upon information available to us on the date hereof. The Company undertakes no obligation to update this forward-looking information.

SOURCE Propell Corporation

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http://www.propellshops.com