Push Computing, Inc. Purchases 'push.com' Domain Name for $125K Cash

Jan 26, 2000, 00:00 ET from Push, Inc.

    SANTA BARBARA, Calif., Jan. 26 /PRNewswire/ -- Push Computing, Inc. the
 industry's first Total Service Provider (TSP) and the California Central
 Coast's only Platinum Citrix (Nasdaq:   CTXS) partner announced today that it
 has purchased the domain name push.com at a price of $125K from a privately
 held company.
     The company is also using this event to announce its new name, Push, Inc.,
 as well as a new tag line: "Pushing Possibilities."  These changes formally
 recognize the company's transformation to providing its small to mid-size
 business subscribers with fully integrated Internet-based computing solutions
 that will help them compete effectively in the new millennium.
     The decision to purchase the domain name push.com was made for several
 reasons, from marketing and branding, to the ease of finding the company on
 the web.
     "Our services have evolved dramatically to meet the growing demand for
 low-cost, high-speed application delivery for our customers," noted Eric David
 Greenspan, CEO of Push, Inc.  "With the rapid development of our wide range of
 services, we want a name that reflects both our technology and the breadth of
 our services.  This is a crucial step in the evolution of the Push brand as we
 continue to realize our visions of being the premier Total Service Provider of
 IT implementation services in every market in which we compete."
     Last month, Push also purchased the domain name push.net for $5K cash.
 All URL's will bring the web user to the same place, Push, Inc.
     About Push Computing
     Founded in September of 1999, Push Computing, Inc. is an emerging leader
 in the Application Service Provider (ASP) industry.  Push Computing is taking
 this emerging industry term one step further and is calling itself a Total
 Service Provider (TSP) by offering the total IT solution that enables small
 and midsize businesses to focus on their core business.
     Push Computing seamlessly and securely "pushes" applications and data to
 end-users over the Internet.  Push Computing offers small to mid-size business
 subscriber's real-time access to best-of-breed applications and services
 without the risks, costs and complexities of maintaining of computer network
 system on their own.  Push Computing provides the technology, expertise and
 staffing to provide a fully integrated solution to companies who wish to
 eliminate their computer worries by completely outsourcing their information
     In its' first months, Push Computing acquired Make It Work, Inc., the
 California Central Coast leading Microsoft Certified Solution Provider and the
 only "Platinum" Citrix provider, (one of only 42 companies world-wide which
 have been awarded this designation), as well as a Citrix new iBusiness Service
 Provider channel program member.  Push Computing is an Executive member of the
 ASP Industry Consortium, an international advocacy group dedicated to building
 guidelines and establishing standards for this fast emerging segment of the
 computer industry. (www.aspindustry.org).

SOURCE Push, Inc.