Qorvis Communications Launches Research Division; Top Shandwick Strategist Joins Qorvis
WASHINGTON, Aug. 7 /PRNewswire/ -- Qorvis Communications, LLC today announced the formation of a research division to add to its list of skill sets. WRS Research will be a wholly owned subsidiary of Qorvis that will provide clients with full-service strategic opinion and market research. WRS services will include phone surveys, Internet-based interviews (IBI), intercept interviews, focus groups, dial test groups, one-on-one in-depth interviews and mail surveys. The division will be led by Chris Wilson, former president and COO of SWR Worldwide, and will start with a revenue base of approximately $2 million. "Research is the essence of strategy and a critical part of our service philosophy," said Qorvis Managing Partner Michael J. Petruzzello. "We have been working to bring research in-house and I am especially thrilled to be re- united with Chris from our days at Shandwick." Wilson is widely recognized as one of America's leading public opinion research and research-based strategic consultants. He has conducted thousands of public opinion surveys for hundreds of candidates, companies and political organizations nationwide. In addition, Wilson has an extensive background in campaign strategy, political media relations and message development, having served on several successful Republican campaigns in the Southern and Midwestern regions. In 1999, Wilson was named as a "Mover & Shaker" in American politics by Campaigns & Elections Magazine -- a campaign industry publication. Previously, Wilson served as Executive Director of the Republican Party of Texas, replacing Karen Hughes, currently the Special Assistant to the President of the United States for Communications. In that capacity, he worked closely with Karl Rove, who now serves as Senior Advisor to President Bush. "When I decided to leave Shandwick, I had several attractive and appealing offers from other respected agencies and organizations, but I decided to go with Qorvis because it is such an exciting place to be right now," said Wilson. "This company is doing a level of work not found in agencies of it size, and it is growing rapidly and in all the right ways." WRS Research will start with a team of three research professionals and will be located within Qorvis' offices in Washington, D.C. and Tysons Corner, Va. "Those of us who come out of campaign politics understand the value and importance of research to a winning issues campaign," said Jim Weber, Qorvis partner and formerly a partner at Luntz Research. "On the Arctic National Wildlife Refuge issue, for example, research was key to the development of a message and strategy that led to an unexpected passage by the House of Representatives of legislation to open the arctic for oil exploration." About Qorvis Qorvis Communications was formed through the merger of three well-known and highly regarded companies: The Poretz Group, specializing in strategic investor relations for new economy and technology companies; The Weber Merritt Company, Inc., a grassroots public affairs firm; and JAS Communications, a public relations and marketing communications company. The company currently has approximately $15 million in fee revenues. In addition, powerhouse law firm Patton Boggs LLP has established a strategic alliance with Qorvis and is the company's lead investor. Qorvis has offices in Washington, D.C., Alexandria and Tysons Corner, Virginia. Clients include: VerticalNet, eMotion, Blackboard, Wal-Mart, The National Association of Realtors, The Better World Campaign, CB Richard Ellis, Giga Information Group, CompTel, Tempest Software, Pharma, World Airways, TeleCommunication Systems, Inc. and the Northern Virginia Technology Council. MAKE YOUR OPINION COUNT - Click Here http://tbutton.prnewswire.com/prn/11690X80716731
SOURCE Qorvis Communications, LLC
Browse our custom packages or build your own to meet your unique communications needs.
Learn about PR Newswire services
Request more information about PR Newswire products and services or call us at (888) 776-0942.