CHARLOTTESVILLE, Va., April 2, 2012 /PRNewswire/ -- Regatta Travel Solutions makes a grand entrance into the US market through a recently signed agreement with Seattle's Convention and Visitors Bureau. SCVB has partnered with Regatta to install its booking engine onto VisitSeattle.org, and to use its marketing partnerships and experience to significantly increase the volume of bookings to its tourism industry members.
"We couldn't have asked for more from our first US partnership," said Ashwin Kamlani, President of Regatta Travel Solutions. "Seattle's hotels have been wonderful to work with and SCVB has helped us tremendously in terms of tweaking our model to meet the needs of the DMOs in the United States. Our goal is to make Seattle a model for other DMOs to follow."
"Regatta's approach to DMO booking technology, flexibility and marketing is exactly what the industry needs and has been waiting for," said Tom Norwalk, President & CEO of Seattle's Convention and Visitors Bureau. "We were excited to find an organization that is willing to align its goals with ours on a 100% performance based model. Their experience and empathy with what hotels are dealing with has won over our membership. We have experienced firsthand Regatta's willingness to customize their solution to fit our needs, and we are more confident than ever that we made the right choice."
Regatta Travel Solutions has demonstrated tremendous success in the Caribbean with destinations such as Barbados, St. Lucia, Grenada, Antigua, Anguilla and more. The simplicity of their solution opens the door for all of Seattle's tourism industry suppliers including hostels and B&Bs. Their solution enables SCVB to demonstrate a measurable, tangible benefit to their members since bookings will arrive to the hotels as Visit Seattle bookings. Regatta's marketing solutions will allow the SCVB to achieve a much higher ROI by optimizing their online marketing investments since Regatta allows them to tie each booking back to the specific marketing activity as a source.
About Seattle's Convention & Visitors Bureau
Seattle's Convention and Visitors Bureau, a private, nonprofit marketing organization, has served as Seattle/King County's official destination marketing organization (DMO) for more than 50 years. The goal of these marketing efforts is to stimulate economic development through tourism throughout the region.
About Regatta Travel Solutions Inc.
Regatta Travel Solutions provides specialized online booking technology and marketing tactics for DMOs (Destination Marketing Organizations). DMOs that use Regatta to book travel on their sites can increase demand for their destination, lower the cost paid by suppliers per booking, and increase membership and participation for their organizations. Visit www.regattatravelsolutions.com for more details. Regatta Travel Solutions is an Alliance Partner of DMAI.
SOURCE Regatta Travel Solutions Inc.