SEATTLE, Dec. 2 /PRNewswire/ -- Spencer Krenke is well known within the luxury, progressive and innovative home-fragrance and beauty industry as a "Rebel Nose" perfumer, credited with one of the original Aromatherapy brands in the 1990's, and many of the most successful home-fragrances at the world's leading luxury retailers. Spencer joins a growing list of successful designers focusing on affordable luxury goods given the economic challenges facing retailers today.

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With a passion for creating unique and innovative fragrances, Spencer launched Saint Parfum in 2008, a super-luxury line of Home-Fragrances which offers the time-honored service of custom-blend fragrances created for their clients, as well as over 100 hand-perfumed and poured Candles and Diffusers for many luxury retailers including Barneys of New York.

"I've become increasingly impatient with the slow economic recovery and growth opportunities in the luxury market," says Spencer, "and herein lies the opportunity for our new affordable luxury brand."

"It's really quite simple, but not easily achieved," says Jack Stanaszek, a fragrance industry expert with J.E. Sozio Fragrances in New Jersey. "Luxury Home-Fragrance consumers adore his fragrances, but they're spending less. Add to that, Spencer recognizes that affordably priced home-fragrance product consumers are becoming increasingly bored with status quo fragrances, and he's uniquely qualified to once again turn the industry around. I watched Spencer take an unknown term (Aromatherapy) and make it a household staple in the 90's. He's not only a remarkable perfumer, he's got an intuitive ability to clearly see what others miss, like the boredom and lack of quality that exists in affordable home-fragrances. I've had the opportunity to partner with Spencer Krenke in the development of his newest brand, and I feel this is his best work yet. Given his past 15 year success with over $200 Million in retail sales for his unique fragrances, that's saying something," says Stanaszek.

The very first thing one will notice about MODERN NOTES is the quality of the fragrance. Although they retail for under $15, nothing about these Home-Fragrance diffusers smells affordable. "I simply wasn't willing to dumb down fragrances because they're affordable, that wouldn't make my luxury fragrance connoisseurs happy, and it wouldn't move the affordable home-fragrance market away from scents which focus on those typical of affordable brands. I'm so bored with Melon, Cucumber, Apple Pie and Bayberry type scents," says Spencer Krenke, "it's time to move affordable fragrances forward."

Spencer's newest launch includes twelve home fragrance diffusers, and will add matching fragrance candles in the spring of 2010.

About MODERN NOTES

As the only Home-Fragrance brand in the U.S. with it's own in-house perfumers, product manufacturing and perfumery, MODERN NOTES is uniquely positioned to offer authentic affordable luxury home fragrance diffusers and candles to the affordable and luxury markets.

MODERN NOTES, a Seattle based company launched November 1st, 2009 with 12 scents suited to luxury driven home-fragrance connoisseurs in 10oz Contemporary design fragrance diffusers which retail for under $15, a fraction of the retail for comparable alcohol-free quality luxury home-fragrance brands. Candles will be introduced February 1st to compliment each fragrance. MODERN NOTES primary market focus will be partnerships with independent boutique retailers and quality-driven online retailers like b-glowing.com.

For more information please visit www.modernnotes.com, or email MODERN NOTES at press@modernnotes.com.

SOURCE MODERN NOTES

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