DUBLIN, Ireland, April 22 /PRNewswire/ -- Research and Markets
 (http://www.researchandmarkets.com/reports/c16237 ) has announced the addition
 of X-tribes Teens to their offering.
      (Logo:  http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH )
     X-tribes Teens is a unique publication detailing the market trends and
 socio-economic climate surrounding teenagers across Europe.  It investigates
 current teenage trends and analyses the impact and power teenagers hold over
 the advertising and marketing world. It is the first analysis of its kind
 regularly to examine editorial sources and teen-related advertising in key
 international markets to provide a social and cultural map of teenage life and
 mindsets.
     Covering thousands of publications worldwide and using the latest
 sophisticated search methodology, X-tribes Teens focuses on the key facts,
 figures and forecasts -- pinpointing the news teenagers are generating, the
 issues they're facing, the brands they're listening to and the money they're
 spending.
     Published six times a year, the reports are available by annual
 subscription.  Each comes accompanied by a reel of ads available on VHS, CD or
 online, a pull-out stimulus section of teen photos and visual material.
 
      Trend Themes Covered Include:
 
      - Tactile Marketing
      - Easy Rider
      - Family Ties
      - The New Etiquette
      - Teens Facing Prejudice
      - Interview: Napster UK's Leanne Sharman;
      - Sector Digest: Alcohol, Cigarettes & Drugs
      - Crime
      - Eating & Drinking
      - Education & Vocation
      - Fashion & Beauty
      - Health
      - Leisure, Interests & Spending
      - Media & Entertainment
      - Sex; Social & Cultural
      - Technology, Video & Mobile Phones
 
     Companies mentioned include:
     Sony Playstation Portable; Apple ipod, Global Haptics: geOrb, Visa Europe,
 Royal College of Art, Gamester, Media Lab Europe, National University
 Singapore, Nokia, Nintendo, Bonn University, Center Parks, Paradisio, Fini,
 Bugles, Grefusa, Hula Hoops, CK Jeans, Coca-Cola: Vanilla Diet Coke, Nintendo:
 Gameboy Advance, Gardena, Walt Disney Imagineering; Jupiter, Lowriders,
 Choppers, BMX, Orange County Choppers (OCC), Carhartt, H&M, Harley Davidson,
 Yamaha Star Cruiser, Electrabel, McDonald's, Raleigh, Tommy Hilfiger, Nestle,
 Champion, Golden Vale, The Parent Coaching Academy, Bliss, Tickbox, TNS Media
 Intelligence, National Association of Schoolmasters Union of Women, BMRB, MTV
 Europe, Qwest, Alpen, Seat, McCain, NCH Action for Children, O2, CosmoGirl:
 www.habbohotel.co.uk , www.bombpop.com , www.websafecrackerz.com, BT/Yahoo,
 Happy Endings Foundation, Sagem, Samsung, European iTunes Music Store,
 www.mp3DownloadHQ.com , Sicap, Rutgers University, 84443, Broadcasters Against
 Racism, www.unitedagainstracism.org , BBC News Online, Eurisko, www.icare.to ,
 La Sapienza University, Ministerio de Trabajo Y Asuntos Soc, CEI Conferenza
 Episcopale Catholica, Knorr, UNICEF: Teen People, Mecca Cola, Qibla, Napster
 UK, British American Tobacco, Jagermeister, Youth Justice Board, Roxxoff,
 Cambridge University, ANPE, Ipsos, DGB, Elton John Scholarship Fund, Ralph
 Lauren, Marks & Spencer, Hachette Filipacci UK, WHO, JAMA, Ludwig-Maximillians
 University, The Robert Loch Institute, Avicenne de Bobigny, GlaxoSmithKline,
 Colombia University - NY, Federal Association of German Collection Enterprises
 (BDIU), T-Mobile, Vodafone, E-plus, Canal J (Lagardere), Activisation, Italian
 Association of Catholic Psychiatrists & Psychologists, Teleconomy, MSN Europe,
 Toshiba
 
     For more information visit
 http://www.researchandmarkets.com/reports/c16237
 
      Laura Wood
      Senior Manager
      Research and Markets
      press@researchandmarkets.com
      Fax: +353 1 4100 980
 
 

SOURCE  Research and Markets

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