2014

Reveal Your Inner Artist With Real Techniques® Makeup Brushes …and win a chance to meet Sam and Nic Chapman of Pixiwoo

GURNEE, Ill., May 12, 2014 /PRNewswire/ -- Real Techniques®, a Paris Presents Incorporated brand, is calling all beauty lovers to reveal their inner artist through a sponsored marketing program with Allure.  They can try their hand at recreating a beautiful makeup look designed by Pixiwoo YouTube beauty stars Sam and Nic Chapman, for a chance to win an in-person makeover by the sisters. The look – a bronze smoky eye – was inspired by the trending colors of the season and created using Real Techniques makeup brushes.  

"Sam and I wanted to develop a makeup look that spoke to the warm spring weather that is perfect for longer, sunnier days," says Nic Chapman. "The soft, modern color of the eye pairs perfectly with flushed, toned skin and a natural lip, and application is a breeze using Real Techniques brushes.  All the brushes are super-soft and packed full of bristles for a high-definition result.  We can't wait to see how you look."  

Followers can visit realtechniques.com/RTLookBook to enter the contest by recreating the bronze smoky eye on themselves and submitting a photo.  Then, tag your photo on Instagram or Twitter using #RTLookBook and look for it on the Allure Access photo wall which can be found on realtechniques.com or allureaccess.com.  For inspiration, make sure to watch the step-by-step tutorial from Sam and Nic on how to create the look featured on the online contest entry page. 

One lucky participant will win an in person makeover with Sam and Nic for them and a friend, including a two-night hotel stay. Two runner ups will receive a virtual makeover with the sisters as well as an assortment of makeup and the full collection of Real Techniques makeup brushes, and 15 will walk away with a prize package of assorted Real Techniques products. Submissions will be accepted through June 30. 

"I love using Real Techniques brushes because they combine premium materials with innovative design," says Sam Chapman. "In 2014, we introduced more brushes into the line that will make creating a pixel-perfect look easier than ever."

Real Techniques makeup brushes are designed with the expertise of Sam and Nic, who together have worked countless fashion shows, editorials and celebrity shoots as professional makeup artists. Their YouTube how-to beauty channel, Pixiwoo, has 196 million video views and counting.  Each brush features super-soft bristles and an extended aluminum ferrule for light and easy application.  A unique color-coded system corresponds to the key steps of makeup application so you can create a flawless base (orange), enhanced eyes (purple), and the perfect finish (pink) like a pro.

New Real Techniques Products:

  • Retractable brush series: Go mobile with this new brush series featuring a convenient design that allows you to maintain a luxury beauty routine without skipping a beat.  New retractable brushes include retractable bronzer brush, retractable kabuki brush and retractable lip brush.
  • Silicone liner brush: A completely unique silicone tip gives smooth, precise application of liquid or gel eyeliner without pulling or tugging the skin. 

For more information on the full line of Real Techniques makeup brushes, the Recreate the Look sweepstakes and more video tutorials from Sam and Nic Chapman, visit realtechniques.com.  You can also find Real Techniques on Facebook at facebook.com/realtechniques, Instagram at @realtechniquesbeauty, Twitter at @realtechniques, YouTube at youtube.com/realtechniques and Pinterest at pinterest.com/realtechniques.

About Real Techniques®
Reveal your inner expert with high-tech brushes + online tutorials.  Designed with professional makeup artists and top-rated YouTube beauty gurus Sam and Nic Chapman, Real Techniques brushes feature a color-coded system corresponding to the key steps of makeup application so you can create a flawless base, enhanced eyes and the perfect finish like a pro.  Each brush is hand cut with ultra-plush synthetic bristles that help create flawless, high-definition results. For more information, visit realtechniques.com.

Contact Information:
Liz Risoldi
Zeno for Real Techniques®
(312) 396-9730
liz.risoldi@zenogroup.com

SOURCE Real Techniques



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