Revealing Survey From Kenmore PRO(TM) Uncovers That Couples Who Cook Together Are Happier and Healthier
New Line of Appliances Marries the Best of Both Worlds: Professional Design
at an Attainable Price
CHICAGO, Oct. 3 /PRNewswire/ -- Stereotypes depict the modern American couple as a frenzied, overworked pair with scant free time, stacks of take-out containers in the fridge and woefully underused kitchen appliances. A recent survey developed by Kenmore PRO and relationship expert Dr. John Gray, author of Men are from Mars, Women are from Venus: The Classic Guide to Understanding the Opposite Sex, paints a more promising picture of kitchen confidentials, revealing that more than 70 percent of America's couples are happily cooking together. The new Kenmore PRO line -- available in Sears stores and at Sears.com in October 2006 -- appeals to both sexes with heavy duty professional features and sophisticated design, and is the perfect vehicle to help America's home gourmets realize their culinary dreams. "At the end of the day, my husband and I take the opportunity to enjoy each other's company in the familiar, cooperative environment of our kitchen," explains Mary Sue Milliken, celebrity chef/owner of Border Grill and Ciudad restaurants, cookbook author and TV Food Network personality, in reference to herself and her husband, architect Josh Schweitzer. "As a couple that embraces all things culinary and aesthetic, the Kenmore PRO line appeals to us both. We appreciate that it offers home chefs professional features and sophisticated styling at an attainable price point, allowing more people to pursue their culinary passions and achieve their dream kitchens." Professional Features - For Mars and Venus With unparalleled roots in the home appliance category, Kenmore PRO marks the brand's first foray into high-end appliances. Inspired by the professional kitchen and created with the home chef in mind, the PRO line pairs high- performance features with those that make preparing gourmet meals easier and more enjoyable for both the male and female cooking enthusiast. Professional features like top-grade stainless steel construction, heavy duty knobs, premium cast handles and high-end analog gauges -- which tend to appeal to men -- are balanced by elements that typically appeal to women, such as safety features, sophisticated design and easy-clean grates. Couples Who Cook To build on this insight and help launch the new line, Kenmore PRO teamed with Dr. Gray to conduct a survey* of 1,500 American couples about whether or not they cook together, and the impact it has on their lives. The results were compelling, indicating that couples who cook together report being universally more satisfied in every aspect of their lives, from family life and fun to relationships and sex. They also view their relationships in a more positive light, with a full 82 percent of couples who cook together characterizing their relationship as "excellent" -- as opposed to only one-fourth of couples who do not spend time together in the kitchen creating meals. "Cooking as a couple forces people to communicate and cooperate on very basic levels, whether helping each other with varied kitchen tasks or dividing duties to save time and maximize results," said Dr. Gray. "These tools -- communication and cooperation -- form the basis of very solid, very successful relationships, and the Kenmore PRO line provides a perfect forum for Mars and Venus, both, to express what makes them shine in the kitchen." Cooking Up Memories Cooking together, whether with your partner or your friends, leads to fond memories. To celebrate the launch of the new line, Kenmore PRO partnered with Milliken to offer cooking enthusiasts across the country a chance to win their very own suite of Kenmore PRO appliances, as well as an all-expense paid trip to Los Angeles for a personalized dining experience at Milliken's Ciudad or Border Grill restaurant. To enter the Cooking Up Memories contest and for complete contest details, visit http://www.kenmore.com/PRO . Kenmore PRO Appliances The Kenmore PRO offerings give home gourmets the ability to cook, store and clean like professionals, but with all the comforts of home. The line includes: -- 30" Wall Oven - Double (42003) $2,899.99 -- 30" Wall Oven - Single (41003) $1,899.99 -- 36" Slide-In Cooktop - Gas (30503) $1,899.99 -- 36" Slide-In Cooktop - Electric (40503) $1,699.99 -- 36" Drop-In Cooktop - Gas (31013) $1,099.99 -- 30" Drop-In Cooktop - Gas (31003) $999.99 -- 30" Dual Fuel Range (79523) $3,999.99 -- 36" Range Hood (51063) $1,359.99 -- 30" Range Hood (51003) $1,249.99 -- 30" Warming Drawer (48003) $899.99 -- Professional Size Refrigerator/Freezer $3,999.99 (trim kit sold (refrigerator 44823; freezer 44833) separately) -- Side by Side/Counter Depth $2,999.99 (trim kit sold Refrigerator (44333) separately) -- Side by Side/Standard Depth $2,699.99 Refrigerator (55333) -- 24" Dishwasher (13873) $1,399 About Sears, Roebuck and Co. Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings Corporation (Nasdaq: SHLD), is a leading broadline retailer providing merchandise and related services. Sears, Roebuck offers its wide range of home merchandise, apparel and automotive products and services through more than 2,400 Sears-branded and affiliated stores in the United States and Canada, which includes approximately 926 full-line and 1,100 specialty stores in the U.S. Sears, Roebuck also offers a variety of merchandise and services through sears.com, landsend.com, and specialty catalogs. Sears, Roebuck offers consumers leading proprietary brands including Kenmore, Craftsman, DieHard and Lands' End -- among the most trusted and preferred brands in the U.S. The company is the nation's largest provider of home services, with more than 13 million service calls made annually. For more information, visit the Sears, Roebuck website at http://www.sears.com or the Sears Holdings Corporation website at http://www.searsholdings.com . *Kenmore PRO Couples Who Cook survey conducted by Impulse Research Corporation in August 2006. Margin of error for the survey is 3 percent, with a 95 percent level of confidence.
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