Rich Footwear Group Signs Grammy Award Winning Artist, Miranda Lambert, for Exclusive Women's Footwear Brand These Boots Are Made for Rockin'
ST. LOUIS, April 4, 2013 /PRNewswire-iReach/ -- For an incredible finish to their first year of business, Rich Footwear Group announced this morning the signing of an exclusive agreement with one of country music industry's most authentic and talented artists, Miranda Lambert.
Rich Footwear Group will be launching the footwear lineup, under Miranda labels across all lifestyle segments of women's footwear including casual, dress, sandals and boots in the US and Canada.
"We could not be more thrilled to be developing this line with Miranda, whose taste, like her talent is impossible to go unnoticed," says Gary Rich, Founder and CEO of Rich Footwear Group. Rich Footwear are branding experts in the footwear industry and were instrumental in the pioneering of creating successful footwear licenses with some of the biggest talents in the music industry.
"From country to rock n roll my goal is to style shoes that fit your inner outlaw..." says Miranda. "Being involved in the creative part and hands on development of my footwear brand is a dream come true."
Nominated for 5 Academy of Country Music Awards this year, the Grammy award winning and reigning ACM and CMA Female vocalist of the year also oversees all aspects of her career including her current "Locked & Reloaded" Tour with Dierks Bentley. All four of her albums have debuted atop Billboards Country Album Chart, the first female to achieve that feat in the 48-year history of the chart. Miranda is excited to take her unique experiences and style to a new stage with Rich Footwear Group.
Rich Footwear Group also announced that they have chosen 'duffy + duffy branding', experts in the industry, to partner in the licensed brand strategy.
Miranda's footwear offering will preview this Spring/ Summer and be available in department stores, specialty footwear retailers and national retail chains across the US and Canada in early 2014.
Media Contact: Kristin Ebert rich footwear group, 314-323-3350, firstname.lastname@example.org
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SOURCE Rich Footwear Group