Ricoh Vice President of Strategic Marketing to present at the SME Marketing Summit in Puerto Rico
Terrie Campbell to offer views on how strategic marketing is key to surviving a challenging economic environment
MALVERN, Pa., Oct. 14, 2013 /PRNewswire/ --
Campbell is a veteran of the document and information technology industry with a focus on designing solutions that enable customers to have more effective and secure use of critical business information. She is responsible for the strategy, direction and execution for Ricoh's Managed Document Services approach and key vertical marketing strategies and programs, for both direct and dealer channels. In addition, she focuses on solutions that address post-recession challenges of today's working environment.
Riding the Storm: strategic marketing the key to surviving a challenging economic environment
Campbell will outline how strategic marketing plays a pivotal role in an organization's success, especially during a crisis or economic recession. In addition, attendees will review how changing demographics and generational workforce behavior impact an organization and its marketing plans. She will also discuss the importance of innovation and provide tips on how to attract the right customers to your brand.
The Ritz-Carlton San Juan, 6961 Avenue of the Governors Isla Verde Carolina, San Juan,
October 18th at 1:30 p.m. EDT
To register for the conference please visit here.
For details on Ricoh's full line of products, services and solutions, please visit http://www.ricoh-usa.com.
| About Ricoh |
Ricoh is a global technology company specializing in office imaging equipment, production print solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group operates in about 200 countries and regions. In the financial year ending March 2013, Ricoh Group had worldwide sales of 1,924 billion yen (approx. 20 billion USD).
The majority of the company's revenue comes from products, solutions and services that improve the interaction between people and information. Ricoh also produces award-winning digital cameras and specialized industrial products. It is known for the quality of its technology, the exceptional standard of its customer service and sustainability initiatives.
Under its corporate tagline, imagine. change., Ricoh helps companies transform the way they work and harness the collective imagination of their employees.
For further information, please visit www.ricoh.com/about/.
© 2013 Ricoh Americas Corporation. All rights reserved. All other referenced product names are the trademarks of their respective companies.
Ricoh Americas Corporation
SOURCE Ricoh Americas Corporation
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