Rogers Launches Flexible Price Packages for Apple iPhone 3G

Starting at $60 for voice and data combined

Jun 27, 2008, 01:00 ET from Rogers Wireless Inc.

    TORONTO, June 27 /PRNewswire-FirstCall/ - Rogers Wireless, Canada's
 largest wireless carrier with Canada's fastest wireless network, today
 announced a variety of voice and data pricing plans for the
 much-anticipated Apple(R) iPhone 3G set to hit stores on Friday, July 11.
 With monthly plans starting at $60 for voice and data combined, Rogers
 offers a wide selection of high value price packages to meet the needs of
 Canadian iPhone aficionados. All price plans require a three-year contract.
     iPhone 3G combines all the revolutionary features of iPhone with 3G
 networking that is twice as fast(x) as the first generation iPhone,
 built-in GPS for expanded location based mobile services, and iPhone 2.0
 software which includes support for Microsoft Exchange ActiveSync and runs
 the hundreds of third party applications already built with the recently
 released iPhone SDK.
     "As Canada's leading wireless carrier, Rogers is thrilled to not only
 bring the iPhone 3G to Canada but to make it affordable and accessible to
 as many customers as possible," says John Boynton, SVP and Chief Marketing
 Officer, Rogers Wireless. "We've designed a pricing structure that offers
 affordable, flexible voice and data packages so Canadians can truly unleash
 their iPhone 3G experience on Canada's fastest wireless network."
iPhone 3G Price Plans at Rogers Wireless ---------------------------------------- ------------------------------------------------------------------------- Sent Incoming Text Text Visual Price Voice Data Messages messages Voicemail ------------------------------------------------------------------------- $60 / 150 minutes + unlimited 400 MB 75 Unlimited Unlimited month Evening and Weekend ------------------------------------------------------------------------- $75 / 300 minutes + unlimited 750 MB 100 Unlimited Unlimited month Evening and Weekend ------------------------------------------------------------------------- $100 / 600 minutes + unlimited 1 GB 200 Unlimited Unlimited month Evening and Weekend ------------------------------------------------------------------------- $115 / 800 minutes + unlimited 2 GB 300 Unlimited Unlimited month Evening and Weekend ------------------------------------------------------------------------- Data Usage - What You Get ------------------------- ------------------------------------------------------------------------- Monthly Data Usage Online Applications ------------------------------------------------------------------------- 400 MB up to 200,000 text emails or 3,100 web pages or 1,360 photo attachments ------------------------------------------------------------------------- 750 MB up to 380,000 text emails or 5,900 web pages or 2,560 photo attachments ------------------------------------------------------------------------- 1 GB up to 524,000 text emails or 8,000 web pages or 3,500 photo attachments ------------------------------------------------------------------------- 2 GB up to 1,048,000 text emails or 16,000 web pages or 7,000 photo attachments ------------------------------------------------------------------------- Pricing includes unlimited Wi-Fi access at all Rogers and Fido Hotspots. Rogers Wireless will also offer two voice value packs for popular wireless features: a $15 monthly value pack including Caller ID, Who Called, Caller Ring Trax, 2,500 Sent Text Messages and 2,500 Call Forwarding Minutes; and a $20 monthly value pack including Caller ID, Who Called, Caller Ring Trax, 10,000 Sent Text Messages and 6:00 p.m. Early Evening Calling and 2,500 Call Forwarding Minutes.
Additional information on launch day activities will be coming soon. (x) Based on 3G and EDGE testing. Actual speeds may vary due to a variety of factors. About Rogers Wireless --------------------- Rogers Wireless provides wireless voice and data communications services across Canada to more than 7.4 million customers under both the Rogers Wireless and Fido brands. Operating Canada's fastest data and most reliable voice network with the clearest reception and fewest dropped calls, Rogers Wireless is Canada's only carrier operating on the global standard GSM and highly advanced HSPA technology platforms. In addition to providing seamless roaming in more than 200 countries/areas with its GSM based services, Rogers Wireless also provides wireless broadband services across Canada utilizing its 2.5GHz fixed wireless spectrum. Rogers Wireless is a subsidiary of Rogers Communications Inc. (TSX: RCI; NYSE: RCI), a diversified Canadian communications and media company. For further information, please visit

SOURCE Rogers Wireless Inc.