RTN Adds Two More Media General Affiliates

    LITTLE ROCK, Ark., Dec. 21 /PRNewswire-FirstCall/ -- Retro Television
 Network (RTN), which is nationally owned and distributed by Equity Media
 Holdings Corporation ( EMDA), announced today that it has entered
 into agreements with Media General to bring RTN programming to Augusta, GA
 and Jackson, MS. The new affiliates will launch early next year on a
 digital stream of WJBF, the ABC affiliate in Augusta, and WJTV, the CBS
 affiliate in Jackson.
 
     "We are thrilled to add two more Media General stations to be a part of
 RTN and provide additional programming for our viewers," said Steve
 Gleason, Vice President of Programming for Media General.
 
     "Viewers in Jackson and Augusta, as part of RTN's 'Primetime All the
 Time' lineup, will enjoy watching James Garner in Rockford Files, Bob Crane
 in Hogan's Heroes, Raymond Burr in Ironside, Robert Young in Marcus Welby,
 M.D. and Michael Douglas in Streets of San Francisco, as well as many more
 hit shows," said Mark Dvornik, Executive Vice President of RTN.
 
     "All of us at WJBF are proud to announce our partnership with RTN for
 our digital channel," said Bill Stewart, Vice President and General Manager
 of WJBF. "Through our research, we feel that RTN offers our viewers quality
 television programming along with our local programming, news and weather.
 We are all very excited to have the opportunity to offer this kind of
 product to our viewers."
 
     RTN is a television network that provides each affiliate a customized
 feed with hit shows, in addition to local programming including news,
 weather and sports. RTN is specifically designed to go on a broadcast
 digital channel and provides local broadcasters with a way to get ratings
 and successfully monetize their digital spectrum.
 
     Media General currently airs RTN on its NBC affiliate in Savannah, GA
 (WSAV) and its CBS affiliate in Myrtle Beach/Florence, SC (WBTW).
 
     About Equity Media Holdings Corporation
 
     Equity Media Holdings Corporation ( EMDA) is a growing
 broadcaster with multiple sources of revenue and value in its operations
 that include its Broadcast Station Group, Spectrum Holdings Division and
 Broadcast Services Division. Equity Media is one of the largest owners and
 operators of television stations in the United States, currently owning
 stations in 41 markets that cover more than 32% of the U.S. population. It
 is the second largest affiliate group of the top ranked Univision and
 Telefutura networks, two networks driven by the growth of the Hispanic
 population in the U.S. Equity Media's proprietary Centralized Automated
 Satellite Hub (C.A.S.H.) system and Retro Television Network provide
 centralized content distribution services, which Equity Media believes are
 unique within the media industry. For more information, please visit
 www.EMDAholdings.com.
 
 
 

SOURCE Equity Media Holdings Corporation