NEW YORK, May 5, 2014 /PRNewswire/ -- Richard Rubenstein, President of Rubenstein Public Relations (RPR), announced today that Kelly Ferraro has joined the agency as a Vice President. She brings more than a decade of experience spanning the public relations, financial services, and corporate communications industries.
"Kelly's impressive experience in financial services makes her an invaluable asset to RPR," says Rubenstein. "With her extensive knowledge and strong media outreach skills, I am confident she will be a strong addition to the team."
Ferraro will manage the media relations strategies for RPR's clients including 150 Charles Street, a full-service, luxury condominium in the Far West Village, and Brown Harris Stevens, the premier provider of residential real estate services in Manhattan. She joined RPR's team from a boutique financial services and financial technology communications firm. As an Executive Vice President, Ferraro oversaw media relations strategies and delivered industry-leading, integrated communications programs to clients that elevated their profiles and reputations. Through her extensive media relations outreach she helped the firm to grow its network of senior reporters and editor relationships at top-tier financial print, broadcast and digital media outlets.
Ferraro also previously served as a Vice President at Guggenheim Securities, where she helped to launch the Corporate Access & Events team within institutional equity sales. With her team, Ferraro delivered products designed to meet equity and fixed income client demand for information and expertise. She also planned and executed high-level events across the U.S. that connected institutional investors with Guggenheim leaders and other industry influencers.
Ferraro earned a Bachelor of Arts degree in English from Saint Joseph's College in Brooklyn, NY. She also obtained FINRA Series 7, 24 and 63 licenses.
About Rubenstein Public Relations
Rubenstein Public Relations (RPR) is a leading full-service agency based in New York that produces high-profile communications campaigns through branding and messaging, media relations, creative and business development services. Our comprehensive strategy, savvy media expertise and proactive approach shapes and markets a brand's core attributes to generate meaningful results for clients. We represent some of the world's most prominent names in the real estate, business, luxury lifestyle, entertainment, technology, healthcare and non-profit sectors. (www.rubensteinpr.com).
SOURCE Rubenstein Public Relations