Sabre Travel Network Introduces Customer Relationship Tool for Travel Agents
Sabre Relationship Insight, Newest Offering in Sabre Magnify Suite, Provides
Reporting Tool That Enhances Customer Relationships and Offers Same-Day
SOUTHLAKE, Texas, July 21 /PRNewswire/ -- Sabre Travel Network today introduced Sabre Relationship Insight, a new solution that enables travel agents to enhance customer service and analyze data the same day bookings are created in the Sabre global distribution system (GDS). The online reporting capability allows participating agencies to query future (pre-trip) air, car and hotel booking data, as well as locate customers enroute in their travel. In addition, historical travel activity at both aggregate and individual traveler levels can be analyzed to identify trends and potential sales opportunities. Relationship Insight is the latest addition to the unique Sabre Magnify suite of revenue and relationship management tools. Security awareness related to traveling employees is a priority these days for many corporate agencies and the corporations they serve. Relationship Insight provides reports that enable agencies to serve their customers through visibility to travelers' itineraries when appropriate. The product's reports also help agencies quickly and efficiently monitor pre-trip air, car and hotel booking data relative to preferred supplier agreements. Agencies can also create travel activity reports for individual customers. The reports can be accessed any time and from any location with Internet access through the Agency eServices Web site. "It's great to see Sabre Travel Network supporting agencies with new tools to manage our business and customer relationships," said Randal Limbacher, president of Canyon Creek Travel/American Express. "Relationship Insight provides near real-time reporting that allows us to easily monitor our customers' arrivals and departures based on the most current and accurate booking data. This is particularly important so we can track our customers whereabouts at any given time." "The Sabre Magnify Suite has changed the competitive landscape for agents by giving them access to valuable information never available before in a GDS," said John Stow, president of Sabre Travel Network. "Relationship Insight, the newest tool in the kit, enables them to take advantage of the customer relationship management and revenue potential in customer travel data reports. These yield management and customer relationship tools give agencies an entire control panel of gauges to monitor their performance and maximize revenue in a rapidly evolving environment." Relationship Insight is now available to Sabre Connected agencies in North America and Latin America and is currently offered in English, Portuguese and Spanish. The product will be offered across Europe later this year with additional languages, including French, German, Italian and Swedish. Another component of the Magnify suite is Relationship Index, a tool that provides a complete snapshot of customer information in one single display. Using Relationship Index, travel agents can streamline their workflow and better assist customers with faster access to critical information. A clearer picture of future travel needs enables agents to provide higher levels of customer service to their travelers. The Sabre Magnify suite includes: Relationship Management -- Relationship Index which provides a complete snapshot of customer information in one system display and recent enhancements to move profile information into the PNR and provide 12-24-hour formats. -- Relationship Insight which provides online interactive reports for enhancing customer service and identifying opportunities for additional sales based on detailed historical and current travel data. Revenue Management -- Revenue Messenger which provides agents with point-of-sale messaging alerting them to bookings that will maximize over-ride agreements and bonus commissions. -- Revenue Insight which supplies market trending and analysis reports to compare agency performance to that of competitors. -- Revenue Advantage which provides revenue opportunities through automated service fee management. About Sabre Travel Network Sabre Travel Network, a Sabre Holdings company, provides access to the world's leading global distribution system (GDS) and products and services enabling agents at more than 56,000 agency locations worldwide to be travel experts. About 35 percent of the world's travel is booked through the Sabre GDS. Originally developed in 1960, it was the first system to connect the buyers and sellers of travel. Today the system includes more than 400 airlines, approximately 60,000 hotels, 53 car rental companies, nine cruise lines, 36 railroads and 232 tour operators. Sabre Holdings Corporation (NYSE: TSG) is a world leader in travel commerce, retailing travel products and providing distribution and technology solutions for the travel industry. More information about Sabre Holdings is available at http://www.sabre-holdings.com/ Sabre, Sabre Connected, Sabre Magnify, Revenue Messenger, Revenue Insight, Revenue Advantage, Relationship Index and Relationship Insight are trademarks of Sabre, Inc. or an affiliate of Sabre, Inc.
SOURCE Sabre Travel Network
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