Sargento Named Official Cheese of Green Bay Packers

    PLYMOUTH, Wis., Sept. 28 /PRNewswire/ -- Sargento kicks off this year's
 football season as the official cheese of the Green Bay Packers. The Packers
 will announce the partnership with Sargento Foods Inc., a family-owned,
 Wisconsin-based company, during the October 9 game against the New Orleans
 Saints.  As the official cheese of the Green Bay Packers, Sargento will
 continue its successful "Touchdowns for Charity" program for the third season,
 where Sargento donates $1,000 to the Hunger Task Force for each Packer
 touchdown in the 2005-06 season.
     "Sargento is not only proud to be the official cheese of the Green Bay
 Packers, but also grateful to join forces again with the Packers and the
 Hunger Task Force to represent the best of what Wisconsin offers -- a strong
 work ethic, a commitment to excellence and a generous nature," said Sargento
 Chairman Lou Gentine.
     Throughout the season, a running tally of funds earned for every touchdown
 will be displayed on Lambeau Field's Tundra Vision scoreboard.  Since its
 initiation in 2003, "Touchdowns for Charity" has raised more than $100,000 and
 helped the Hunger Task Force to feed hungry families in Wisconsin.
     Gentine is also encouraging Packer fans to join the "Touchdowns for
 Charity" team.  Fans can become involved by pledging a dollar amount to
 contribute to the Hunger Task Force for each touchdown the Packers score.
     "Thousands of hungry people in Wisconsin rely on the Hunger Task Force to
 survive," Gentine said.  "Sargento is wagering that this will be a banner year
 for the Green and Gold and encourage fans to help us make it a winning season
 for everyone."
     Sargento's commitment to feed the hungry extends outside of the football
 season.  In the aftermath of Hurricane Katrina, Sargento and some of its
 valued cheese partners, Foremost Farms, Leprino Foods and Hilmar Cheese Co.,
 as well as packaging manufacturers Georgia-Pacific and Alcan, banded together
 to provide relief for Louisiana- and Mississippi-based families by donating
 100,000 pounds of cheese.
     To learn more about how to join Sargento's "Touchdowns for Charity" team,
 visit http://www.hungertaskforce.org .  To learn more about Sargento visit
 http://www.sargento.com .
 
     Sargento Foods Inc. has demonstrated its passion for cheese throughout its
 history. Founded in 1953 in Plymouth, Wis., Sargento is a leading
 manufacturer, packager and marketer of natural shredded, sliced and snack
 cheeses, cheese appetizers, ingredients and sauces. Sargento is owned and
 operated by the Gentine family and has net sales in excess of $500 million.
 
     A United Way agency, Hunger Task Force (HTF) is the only major food bank
 in Milwaukee County that provides all of its food to area pantries free of
 charge.  HTF believes that every person has the right to adequate food
 obtained with dignity, and works to prevent and alleviate hunger and
 malnutrition by providing food to people in need today and by promotion social
 policies to achieve food security tomorrow.
 
 

SOURCE  Sargento Foods Inc.