LAS VEGAS, April 5 /PRNewswire-FirstCall/ -- CTIA Wireless Show -- SCO Group, Inc. ("SCO") (Nasdaq: SCOX) a leading provider of UNIX(R) software technology for distributed, embedded and network-based systems, today announced an upgrade to its Me Inc. Rich Mobility Services that allows subscribers to send branded audio messages and opinion polls to thousands of customers and prospects from anywhere in seconds. Based on SCO's unique and powerful EdgeClick(R) mobile infrastructure software platform, Me Inc. is a growing suite of digital services for communications, collaboration and control that empower the mobile worker and improve enterprise agility by bringing the power of server computers to smart phones. In addition to the currently available Shout audio messaging and Vote opinion polling services, Me Inc. will soon include additional services for mobile management of corporate infrastructure and business processes, as well as mobile services for workflow, corporate alignment, and access to enterprise data assets. With the version of Me Inc. announced today it is possible even for small companies to easily gain advanced direct marketing and opinion research capabilities, and massive market reach, with no need for special skills, costly hardware and software, or even their own web sites. Hosted by The SCO Group, Me Inc is an on-line subscription service that enables users of smart phones or web browsers to create promotional audio and text messages and combine them with rich web media on landing pages in SCO's EdgeClick Park web portal. Subscribers can then announce new messages and drive consumers to them through standard email and text messaging. Just as easily, using the same facilities in Me Inc. and EdgeClick Park, marketers can create and upload opinion and rating polls and instantly distribute them to any number of consumers for near real-time response gathering and measurement. For example, a US-based car dealership group is using Me Inc. to reach hundreds of thousands of pre-qualified prospective car buyers with promotional messages for purchase incentives, sales events, financing options, and available model inventory and dealer services through targeted multi-touch campaigns that seamlessly blend email, coupons, and web content, all at a fraction of the cost of old-fashioned direct mail marketing. "Me Inc.'s powerful communications capabilities, combined with these new branding features enable subscribers to reach customers in new and exciting ways, foster greater customer intimacy, and get a faster response to their messages and offers," said Tim Negris, executive vice president of sales and marketing, The SCO Group, Inc. "It has never been easier for today's marketers to hear and be heard." Pricing and Availability Me Inc. digital services are currently available on a subscription basis for $9.99 per service, per month, with variable pricing available for communicating to large groups and audiences. For a limited time, Me Inc. Shout users can also use the Me Inc. Vote service at no extra charge. For more information on EdgeClick technology, the Me Inc. suite of services or how to become an EdgeClick solution partner or Me Inc. sales agent, please call 1- 800-726-8649 toll free within the U.S. and Canada or visit http://www.edgeclickpark.com. About SCO The SCO Group (Nasdaq: SCOX) is a leading provider of UNIX software technology for distributed, embedded and network-based systems, offering SCO OpenServer for small to medium business, UnixWare for enterprise applications, and Me Inc. for digital network services. SCO's highly innovative and reliable solutions help millions of customers grow their businesses everyday, from SCO OpenServer on main street to UnixWare on Wall Street, and beyond. SCO owns the core UNIX operating system, originally developed by AT&T/Bell Labs and is the exclusive licensor to Unix-based system software providers. Headquartered in Lindon, Utah, SCO has a worldwide network of thousands of resellers and developers. SCO Global Services provides reliable localized support and services to partners and customers. For more information on SCO products and services, visit www.sco.com. SCO, SCO OpenServer, the associated SCO logo, EdgeClick, EdgeClick Park and Me Inc. are trademarks or registered trademarks of The SCO Group, Inc. in the U.S. and other countries. UNIX and UnixWare are registered trademarks of The Open Group.
SOURCE The SCO Group