OMAHA, Neb., March 27 /PRNewswire/ -- Sergeant's(R) Pet Care Products,
Inc. unveiled its new line of natural flea, tick and mosquito control products
at the 2006 Global Pet Expo in San Diego on March 23-25.
SENTRY Natural Defense is the first natural product formulation from a
major pet products manufacturer clinically shown to kill the pests that cause
so much trouble for pets and their owners. Clinical data show that SENTRY
Natural Defense products kill or repel high percentages of insects within the
first 24 hours and have efficacy rates comparable to some of the leading
conventional flea and tick products.
"SENTRY Natural Defense products are designed to satisfy a growing demand
for natural pet care products," says Joel Adamson, senior vice president of
business development and marketing services, Sergeant's Pet Care Products.
"SENTRY Natural Defense flea and tick products are not only proven to be
effective, they are also formulated with all low-risk components, so parents
and pet owners can take comfort in knowing that these products are labeled to
be safe for use around children and pets when used according to directions."
SENTRY Natural Defense products are formulated using natural botanical
extracts as active ingredients, a unique combination of plant oils that
demonstrate pesticidal activity, including such ingredients as peppermint oil,
cinnamon oil, lemon grass oil and thyme oil.
The active ingredients such as those found in SENTRY Natural Defense have
been determined to be low risk to humans and the environment. As a result,
the SENTRY Natural Defense products do not require U.S. Environmental
Protection Agency registration as controlled pesticides. The same plant oils
used in SENTRY Natural Defense are classified as "Generally Recognized As
Safe" (GRAS) by the U.S. Food and Drug Administration and thus can be used as
food additives for consumption.
The product formulations were developed by Sergeant's using patented
technologies licensed from EcoSMART Technologies, a world leader in natural
The SENTRY Natural Defense product line includes on-animal squeeze-on
topicals, sprays and powders for both dogs and cats, and a carpet powder and
household spray. Following shipment in April, SENTRY Natural Defense products
will be sold nationwide at pet specialty retailers such as PetSmart, PETCO and
many other fine pet specialty retail outlets.
About Sergeant's Pet Care Products
Sergeant's Pet Care Products, Inc., is based in Omaha, Neb. and is a
leading supplier of pet supplies including flea and tick remedies, health and
well-being products, natural and formulated treats, rawhide chews, toys and
accessories. SENTRY is the Sergeant's brand of products sold exclusively
through the pet specialty channel. Sergeant's has been caring for pets since
1868, is America's oldest full-line pet supplies company and has one of the
most trusted names in pet care. For more information, visit
SOURCE Sergeant's Pet Care Products, Inc.