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See more news releases in: Entertainment, Radio, Contracts

 

SIRIUS Satellite Radio Renews With Bubba The Love Sponge(R)

 

He will continue hosting popular weekday afternoon program on channel

Howard 101



    NEW YORK, Dec. 10 /PRNewswire-FirstCall/ -- Radio personality Bubba the
 Love Sponge(R) has renewed his contract with SIRIUS Satellite Radio
 ( SIRI) to continue hosting his uncensored afternoon talk show on
 channel Howard 101.
 
     (Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )
 
     The Bubba the Love Sponge Show features several co-hosts and is
 regularly visited by stars from the worlds of sports, comedy, and music. It
 is broadcast live Monday through Friday from 3:00 pm to 7:00 pm ET on
 Howard 101 from Bubba's studio in Tampa, Florida.
 
     "We launched the radio revolution with Howard Stern, and I am grateful
 he brought me to SIRIUS," said Bubba the Love Sponge(R). "We will continue
 to do uncensored, groundbreaking radio on Howard 101."
 
     "We are happy Bubba has renewed with SIRIUS," said Scott Greenstein,
 SIRIUS' President, Entertainment and Sports. "Bubba has steadily created an
 enthusiastic national fan base since he launched his show on Howard 101.
 That fan base will continue to expand on SIRIUS."
 
     Bubba the Love Sponge(R) (the nickname that he legally adopted and
 trademarked in 1999) is a top-rated on-air personality whose career has
 included stations in Terre Haute, Grand Rapids, San Antonio, Chicago,
 Philadelphia, Orlando, Milwaukee and Tampa Bay. In 2001, his show became
 syndicated in multiple markets. In addition to receiving several national
 Billboard awards, he was named the national Active Rock Personality/Show of
 the Year for 2002 and 2003 by the trade publication Radio & Records. In
 2005, Howard Stern recruited him to join SIRIUS Satellite Radio.
 
     About SIRIUS
 
     SIRIUS, "The Best Radio on Radio," delivers more than 130 channels of
 the best programming in all of radio. SIRIUS is the original and only home
 of 100% commercial free music channels in satellite radio, offering 69
 music channels. SIRIUS also delivers 65 channels of sports, news, talk,
 entertainment, traffic, weather and data. SIRIUS is the Official Satellite
 Radio Partner of the NFL, NASCAR and NBA, and broadcasts live play-by-play
 games of the NFL and NBA, as well as live NASCAR races. All SIRIUS
 programming is available for a monthly subscription fee of only $12.95.
 
     SIRIUS Internet Radio (SIR) is a CD-quality, Internet-only version of
 the SIRIUS radio service, without the use of a radio, for the monthly
 subscription fee of $12.95. SIR delivers more than 80 channels of talk,
 entertainment, sports, and 100% commercial free music.
 
     SIRIUS Backseat TV(TM) is the first ever live in-vehicle rear seat
 entertainment featuring three channels of children's TV programming,
 including Nickelodeon, Disney Channel and Cartoon Network, for the
 subscription fee of $6.99 plus applicable audio subscription fee.
 
     SIRIUS products for the car, truck, home, RV and boat are available in
 more than 20,000 retail locations, including Best Buy, Circuit City,
 Crutchfield, Costco, Target, Wal-Mart, Sam's Club, RadioShack and at
 shop.sirius.com.
 
     SIRIUS radios are offered in vehicles from Audi, Bentley, BMW,
 Chrysler, Dodge, Ford, Infiniti, Jaguar, Jeep(R), Land Rover, Lexus,
 Lincoln, Mercury, Maybach, Mazda, Mercedes-Benz, MINI, Mitsubishi, Nissan,
 Rolls Royce, Scion, Toyota, Volkswagen, and Volvo. Hertz also offers SIRIUS
 in its rental cars at major locations around the country.
 
     Click on www.sirius.com to listen to SIRIUS live, or to purchase a
 SIRIUS radio and subscription.
 
     Any statements that express, or involve discussions as to,
 expectations, beliefs, plans, objectives, assumptions, future events or
 performance with respect to SIRIUS Satellite Radio Inc. are not historical
 facts and may be forward-looking and, accordingly, such statements involve
 estimates, assumptions and uncertainties which could cause actual results
 to differ materially from those expressed in any forward-looking
 statements. Accordingly, any such statements are qualified in their
 entirety by reference to the factors discussed in our Annual Report on Form
 10-K for the year ended December 31, 2006 filed with the Securities and
 Exchange Commission. Among the significant factors that could cause our
 actual results to differ materially from those expressed are: our pending
 merger with XM Satellite Radio Holdings, Inc. ("XM"), including related
 uncertainties and risks and the impact on our business if the merger is not
 completed; any events which affect the useful life of our satellites; our
 dependence upon third parties, including manufacturers of SIRIUS radios,
 retailers, automakers and programming providers; and our competitive
 position versus other audio entertainment providers.
 
 
P-SIRI MEDIA CONTACT: Hillary Schupf SIRIUS 212-901-6739 hschupf@siriusradio.com

SOURCE SIRIUS Satellite Radio