Smilebox Secures $7 Million in Series B Funding Led by Bessemer Venture Partners

    REDMOND, Wash., Dec. 11 /PRNewswire/ -- Smilebox, Inc., the leader in
 multimedia expressions technology, today announced it has raised $7 million
 in Series B financing. Bessemer Venture Partners led the round and was
 joined by existing investor Frazier Technology Ventures. Rob Stavis,
 Managing Partner at Bessemer Venture Partners, will join the Smilebox board
 of directors. Smilebox will use the new funding to expand internationally,
 extend its syndication and promotional partnerships and bring Smilebox to
 new platforms.
 
     "Smilebox has pioneered the multimedia expressions category and
 established a proven business model. The service combines technology
 innovation with a strong focus on ease of use," said Rob Stavis at Bessemer
 Venture Partners. "We look forward to working with Smilebox and its
 partners to accelerate its growth."
 
     The Series B financing comes at a time when more than 1.8 million users
 have installed the Smilebox service since its launch in June 2006 and more
 than 1.3 million unique users worldwide access it monthly. "Smilebox is
 very pleased to have Bessemer Venture Partners leading this round. Their
 consumer technology experience, deep industry connections and an impressive
 track record bring tremendous value to Smilebox," said Andrew Wright,
 founder and CEO of Smilebox.
 
     "We recognize enormous potential for Smilebox as this round enables
 them to drive a continued separation in the market," said Paul Bialek,
 General Partner at Frazier Technology Ventures.
 
     About Bessemer Venture Partners
 
     Bessemer Venture Partners is a global investment group with offices in
 Silicon Valley, Boston, New York, Mumbai and Shanghai. As the oldest
 venture capital practice in the United States, Bessemer has partnered as an
 active, hands-on investor in Ciena, Ingersoll Rand, Parametric, Skype,
 Staples, VeriSign and W.R. Grace and more than 100 other companies that
 have gone public. To learn more, visit http://www.bvp.com.
 
     About Smilebox
 
     Smilebox makes it easy for family and friends to connect around special
 moments in their lives, by sharing their photos, videos and words inside
 unique digital scrapbooks, slide shows and photo greetings via email, blog
 or print. The Smilebox catalog features designs from leading providers such
 as Hallmark, Making Memories, Madison Park Greetings, K&Company, as well as
 the Smilebox Studio design team. Its distribution partners include Hallmark
 Cards Inc., Lifetime Entertainment Services, Six Apart, Ltd., Atom
 Shockwave and Rogers Media Inc. The service can be downloaded free of
 charge at http://www.smilebox.com. Based in Redmond, Washington, Smilebox
 was founded in 2005 by Andrew Wright.
 
     Smilebox is a trademark of Smilebox, Inc. All trademarks and brands are
 the property of their respective owners.
 
 
 

SOURCE Smilebox, Inc.