Smoothie King, the original nutritional fruit-based smoothie, selected Mercury Werks, a trade area marketing agency for franchise systems, to handle marketing and advertising efforts including strategy, social media, public relations, print media buying, direct mail, promotions and print and in-store point of purchase materials.
"Mercury Werks has impressive credentials in franchise marketing offering proven methods to help grow business and create interest in competitive categories like ours," said
Smoothie King is ranked the 37th fastest growing franchise and the 57th top global franchise in 2009 by Entrepreneur magazine and has added 32 new stores since
"This is an exciting opportunity to contribute to the growth and continued success of a great brand," said
About Smoothie King Franchises, Inc.
Smoothie King is a privately held,
About Mercury Werks
Mercury Werks is a marketing agency that delivers a smarter way for clients to grow their businesses with a technology-driven model enabling franchise operators to cost effectively activate trade area marketing programs. Mercury Werks has provided marketing management to over 5,400 franchised locations across the country for national brands such as T.G.I. Fridays, Ford, Dave & Buster's, Great American Cookies, Sleep Experts, ColorTyme, Rent-A-Center and others.
SOURCE Smoothie King