Future of social and business multimedia world featured in eWayDirect interview with Sony Electronics social media expert

RALEIGH, N.C., March 16 /PRNewswire/ -- As part of its ongoing emarketing thought leadership series, eWayDirect's blog features ongoing interviews with influential persons in the social media, email marketing, search, and media marketing fields. eWayDirect is best known for its industry-leading integrated emarketing platform, Direct|Connect 4.0.

The most recent addition is intern Erik Eitel's recent interview with Sony Electronics social media maven Sukhjit Ghag at http://blog.ewaydirect.com/interview-with-sukhjit-ghag-sony. After a career in traditional media, Ghag notes that "social media has created a two-way street that hasn't existed before. With social media, independent does not mean alone," and is optimistic about the future of integrated online marketing.

That optimism is reflected in the interview, in which Ghag elaborates that "email marketing is not dead at all. It's very important. Social media is a hot topic, but not everyone is on Twitter or Facebook. Different methods work for different people."

That is the thinking behind Direct|Connect 4.0, the only platform on the market that integrates email marketing, viral marketing, desktop delivery, website reengagement, and social media in a single solution. The platform is changing the way marketers interact with prospects and customers online and reflects the attitude of marketing thought leaders like Sukhjit Ghag.

The blog will continue to feature interviews with notable thought leaders in this new integrated milieu and can be accessed at http://blog.ewaydirect.com. Quick tips on improving emarketing are also available weekly in eWayDirect's thought leadership series "Chatter Marketing": 10 minutes at 2 pm every Tuesday.

About the company:

eWayDirect, Inc., is an integrated emarketing company offering Direct|Connect 4.0, a single integrated platform that combines world-class email marketing, website reengagement, viral marketing, social networks, and desktop delivery with the ability to utilize all facets in an integrated strategy, connecting email with social communities and social media with search marketing and direct mail capabilities. Learn more about eWayDirect at http://www.ewaydirect.com or call 203-254-0404 to schedule a demo today!

SOURCE eWayDirect, Inc.

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