Social Networking / Social Commerce VOIS.com Offers a New Way for People and Businesses to Connect
Poised to change the face of social networking, VOIS.com targets users
30-50 years old and offers businesses a shot at prime demographic
DELRAY BEACH, Fla., June 14 /PRNewswire-FirstCall/ -- Vois Inc., (OTC:
VOIS, VOISW) (http://www.vois.com) The question had become where do adults
go to socialize online when they feel too old for MySpace or Facebook but
are too young for Eons? Despite marketing targeted at teens and twenty-
something's, over half of the visitors to social networking websites like
MySpace, Facebook, Flickr and Live Journal are now 35 and older, according
to recent industry reports. With the popularity of these online communities
growing with no end in site, the time is ripe for a social networking
service -- which is what Vois.com (pronounced "Voice") a community for
users age 30- to-50, is positioned to provide.
Networking communities -- no longer just teenagers
Today more than 56 percent of visitors to MySpace now are over 35,
according to industry expert comScore and about 41 percent of visitors to
the college-targeted Facebook are now over the age of 35. There's a similar
demographic at youth-oriented networking sites Friendster and Xanga -- yet
the common misconception that exists is that these services are
predominantly used by just teenagers. In reality, these services are now
immensely popular with Baby Boomers and so-called Gen X'ers, many of whom
have been members of online communities since the bulletin board system
(BBS) Internet forums that debuted in the 1980's, through the early years
of AOL's instant messaging and Usenet discussion groups.
So what is a social network member really worth?
According to Internet information service comScore MediaMatrix, the
largest growing area of online activity is currently social networking
sites. Figures provided by Nielsen/NetRatings placed the number of MySpace
users at just 19 million when News Corp. paid $580 million to acquire
MySpace members and a network of sites with the price paid per current
MySpace user coming to around $30 each. In retrospect News Corp. has gotten
a great deal as MySpace has grown almost ten-fold since then and currently
has over 183 million members. In an investors meeting in Australia on
November 14th 2006, Rupert Murdoch said that MySpace could now be sold for
$6 billion -- about a 10x return on the original $580 million that News
Corp. paid for it just two years ago.
More recently, Yahoo was rumored to have approached Facebook with an
offer exceeding $1 billion dollars for Facebook's then 8.8 million users,
which would have come to approximately $110 per user. Past July, Sony paid
$114 per user to acquire the video-sharing website Grouper, which then
boasted just 570,000 registered users. Since the acquisition of MySpace by
News Corp., there has been only a few other publicly traded social
networking sites -- for example Japan's Mixi, now trades on the Tokyo Stock
Exchange. Valued then at $1.5 billion with 5 million registered users, it
was the most impressive regarding member value at $315 per user.
Unlike private companies Vois.com is the first Social Network/sCommerce
(Social Commerce) service to enter the public markets in the United States
as a publicly traded company. Unlike other Social Networks, such as
Facebook or Friendster, members of Vois.com may directly impact the value
of their investment by spreading the word about the service. Vois members
and shareholders, themselves, can help the company grow by encouraging
friends and family to join Vois.com -- with each new member adding
potential value to the company and this value could possibly be monitored
daily by its shareholders.
Safe Harbor Act Disclaimer: This release contains forward-looking
statements within the meaning of Section 27A of the Securities Act of 1933
and Section 21E of the Securities Act of 1934 that are based upon current
expectations or beliefs, as well as a number of assumptions about future
events. Although the Company believes that the expectations reflected in
the forward-looking statements and the assumptions upon which they are
based are reasonable, it can give no assurance that such expectations and
assumptions will prove to have been correct. The reader is cautioned not to
put undue reliance on these forward-looking statements, as these statements
are subject to numerous factors and uncertainties, including without
limitation, the independent authority of the special committee to act on
the matters discussed, the successful negotiation of the potential
acquisition and disposal of transactions described above, successful
implementation of the company's business strategy and competition, any of
which may cause actual results to differ materially from those described in
the statements. In addition, other factors that could cause actual results
to differ materially are discussed in the Company's most recent Form 10-QSB
and Form 10-KSB filings with the Securities and Exchange Commission.
SOURCE Vois Inc.
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