Social Networking Site Helps Consumers Vent Holiday Gift-Giving Frustrations

Social Networking Site Allows Consumers to Rate and Review Holiday Shopping


Jan 08, 2007, 00:00 ET from

    NEW YORK, Jan. 8 /PRNewswire/ -- Annoyed that the salesperson neglected
 to mention that the new iPod nano you bought for your daughter this holiday
 season did not come with a wall charger? Or perhaps you are overjoyed that
 the sales associate at a local boutique took the time to help you find the
 perfect pair of cashmere gloves to match the scarf you already bought for
 your mother? Luckily, now offers consumers nationwide an
 outlet for recent holiday shopping frustrations and praises.
     "Everyone knows that the holiday season brings with it a whole host of
 stresses," said Marc Karasu,'s founder. "Experiencing bad
 customer service as you rushed to finish all of your holiday shopping last
 month certainly didn't help matters. But with consumers have
 the final word, giving meaning back to the phrase 'the customer is always
 right'.", which offers a neutral platform, is encouraging all
 holiday shoppers to vent to their hearts content! More specifically,
 consumers can now post and share their reviews of, and personal experiences
 with, the recent holiday season.
     By providing consumers with a year-round fun, accessible platform for
 venting, discussing and amplifying their customer-service interactions, gives individual experience a public stage upon which the
 best and worst in customer service can be put in the spotlight. As such, gives consumers an actual say in how they are treated in the
 marketplace. therefore is one of the first to Web sites to bring
 purpose and power to social networking by giving consumers a channel for
 expressing their opinions and, ultimately, influencing the way
 organizations large and small conduct customer relations.
     Through the site, users can rate businesses or services
 on a 5-point scale, and then add a review detailing the reasons for their
 ranking. This review can include anything from great sales on holiday gifts
 and post-holiday sales to reviews on customer service when returning those
 unwanted gifts.
     Additional categories on the site include advertising; entertainment,
 repairs and services; delis, coffee and snacks; cable TV, Internet and
 phone; restaurants, bars and clubs; shopping and beauty; commute, hotels
 and travel; dry cleaning, laundry and grocery; professional, real estate
 and auto; and miscellaneous.
     About is the social networking site where consumers rate and
 review their customer service experiences at any business, anywhere, at any
 time. The site's founder, frustrated by an increase in incompetent, rude
 and outright abusive treatment by businesses both large and small, sought
     develop a platform where consumers could share their experiences, vent
 or praise as appropriate and, ultimately, effect change.