Sony Computer Entertainment America Introduces New 80GB PLAYSTATION(R)3 (PS3(TM)); Announces New Price on Current 60GB Model 80GB System Designed for Today's Connected Gamer, 60GB Price Now $499

    FOSTER CITY, Calif., July 9 /PRNewswire/ -- Sony Computer Entertainment
 America (SCEA), Inc. today announced a new 80GB model of its
 PLAYSTATION(R)3 (PS3(TM)) computer entertainment system. Beginning in
 August, the new PS3 model will be available in North America for a
 suggested retail price of $599/$659 CND and will be sold with the popular
 online-enabled racing game MotorStorm(TM). In conjunction with this news,
 the company also announced that effective immediately, the current 60GB PS3
 model will be available in North America for $499/$549 CND, or $100 below
 the original launch price.
     By featuring an expanded hard disk drive (HDD), the new 80GB PS3 is
 designed to appeal to the online gaming and entertainment enthusiast,
 providing ample storage space to download more games and other
 entertainment content from PLAYSTATION(R)Network. There are currently more
 than 60 playable games and game-related downloads available through
 PLAYSTATION(R)Store, with expanded entertainment content coming soon. The
 new model features the million-selling game MotorStorm in the box, allowing
 up to 12 players to play online at one time, hitting the dirt in this
 visually-arresting, fast-paced racing title.
     Throughout the holidays and this fiscal year, more than 120 new first
 and third-party software titles will be available for North American PS3
 users to enjoy, in addition to the more than 40 software titles currently
 available. Key upcoming first-party titles include Folklore(TM), Heavenly
 Sword(TM), LAIR, NBA '08, Ratchet & Clank(R) Future: Tools of
 Destruction(TM), SingStar(TM), SOCOM: U.S. Navy SEALs Confrontation, THE
 EYE OF JUDGMENT(TM), Uncharted: Drake's Fortune and Warhawk(TM).
     Numerous third-party titles, including several exclusives, will also be
 available such as Devil May Cry(R)IV, Dynasty Warriors(R):GUNDAM(R), Grand
 Theft Auto IV, Harry Potter and the Order of the Phoenix, Hellboy, Metal
 Gear Solid 4 Guns of the Patriots, Ninja Gaiden Sigma(R), SEGA Rally(R)
 Revo, Stranglehold(TM), The Darkness, TimeShift(TM), Tom Clancy's Rainbow
 Six Vegas and Tom Clancy's Ghost Recon Advanced Warfighter(TM) 2.
     Additional games and services will also be available for PS3 system
 owners through the PLAYSTATION Network including PlayStation Home, a
 state-of-the-art 3D online community that serves as a meeting place for PS3
 users around the world, as well as numerous downloadable games including
 the highly-anticipated title PAIN.
     "As we move into the next phase of PS3, it's important that we continue
 to evaluate our product line, offering consumers the technology and
 features that meet their growing needs for new forms of media and the way
 in which it is delivered," said Jack Tretton, president and CEO of SCEA.
 "The introduction of the 80GB PS3, the new pricing for the current 60GB
 model, the availability of more than 100 new software titles this fiscal
 year and, finally, the expansion of services for PLAYSTATION Network, will
 provide even more options for users and will help bring new consumers into
 the PS3 fold."
     Both the 80GB and 60GB PS3 models come standard with Cell Broadband
 Engine(TM) (Cell/B.E.), Blu-ray Disc(TM) (BD) player, built-in HDD, 1080p
 high-definition output, Wi-Fi connectivity and SIXAXIS(TM) wireless
     About Sony Computer Entertainment America Inc.
     Sony Computer Entertainment America Inc. continues to redefine the
 entertainment lifestyle with its PlayStation(R) and PS one(R) game console,
 the PlayStation(R)2 computer entertainment system, the PSP(R)
 (PlayStation(R)Portable) mobile entertainment system, the ground-breaking
 PLAYSTATION(R)3 (PS3(TM)) computer entertainment system and its online and
 network services the PLAYSTATION(R)Network and PLAYSTATION(R)Store.
     Recognized as the undisputed industry leader, Sony Computer
 Entertainment America Inc. markets the PlayStation family of products and
 develops, publishes, markets and distributes software for the PS one game
 console, the PlayStation 2 computer entertainment system and the PSP system
 for the North American market. Based in Foster City, Calif. Sony Computer
 Entertainment America Inc. serves as headquarters for all North American
 operations and is a wholly owned subsidiary of Sony Computer Entertainment
     Visit us on the Web at
     "PlayStation", "PLAYSTATION", "PSP," "PS one" are registered trademarks
 and "PS3", "Cell Broadband Engine" and "SIXAXIS" are trademarks of Sony
 Computer Entertainment Inc.

SOURCE Sony Computer Entertainment America, Inc.

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