"Our customers are often unaware of the waste of resources resulting from inefficient internal deliveries and the availability of a simple, effective, and inexpensive solution: sooom," says Founder Jonathan Diehl.
The sooom app takes minutes to set up and can be readily integrated into current or legacy tech stacks to deliver immediate cost-saving results. The user-friendly browser-based interface lets management teams instantly enter transport orders, which are then automatically deployed to drivers. Managers can track all orders within a single dashboard that includes an overview of drivers, tasks accomplished, and the status of deliveries.
sooom is compatible with iOS and Android devices, and the mobile app communicates to drivers each order assigned, what they should do, where to pick up, and where to go, while also allowing them to make updates while performing the delivery. Automated assignments cut back on travel distance, reducing time, costs, and environmental impact.
sooom also gives customers valuable insights into usage analytics, including the number of deliveries made, driver metrics, location breakdown, most frequently used routes, time per delivery, and more.
The sooom team also see their platform as having application for home delivery services like Meals on Wheels or startup companies finding their footing, "Many emergent startups offer innovative services to move goods or people around their neighborhood - we can make these movements efficient for them," says Diehl.
Harnessing the latest and greatest in advanced technology to bolster operational efficiencies isn't new territory for sooom's core team. Both Diehl and Bogdan Parau, sooom's Technical Lead, established a proven track record of helping businesses find their logistical bearings at sooom's parent company, INFORM. The Aachen-based company specializes in providing large corporations with improved planning and operational decision-making with autonomous tech solutions, boasting over 1000 successful installations worldwide.
Diehl and Parau decided to consolidate the knowledge gained from their collective experience and create an intuitive SaaS tool that could be easily adopted by businesses regardless of size. From startups to mom and pop businesses to more established entities.
"sooom's optimization algorithms benefit from over 30 years of experience in academic and industrial applications via INFORM, and they yield up to 50% improvement over manual route planning," says Diehl.
The sooom platform is fully developed and the team is in the process of accelerating closed beta testing with customers. The goal at this phase is to demonstrate the app's proof-of-concept, test pricing elasticity, and tweak any user issues that might arise. As an incentive, testers will get a free 6 month subscription to sooom when the app launches and the opportunity to co-shape sooom. The team recommends that anyone interested in taking part in the beta test should visit sooom.io and sign up on the landing page.
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