Starz Elevates Theano Apostolou To Executive Vice President, Communications
BEVERLY HILLS, Calif., March 4, 2013 /PRNewswire/ -- Theano Apostolou was promoted today to Executive Vice President, Communications for Starz. Based in Los Angeles, Apostolou is responsible for the network's overall communications strategies, programming publicity and external affairs. She will remain as the chief press officer and spokesperson for the company. The announcement was made by Chris Albrecht, Chief Executive Officer for Starz, to whom Apostolou will report.
"Theano has played an integral role in accelerating the Starz brand as we solidify ourselves as an independent, publicly traded, global entertainment company," said Albrecht. "I am thrilled to announce this well-deserved promotion, as Theano's strategic communications expertise and her passionate commitment to our success will continue to guide our senior management team at Starz to an unprecedented future."
In her role, Apostolou will have direct oversight of the development and execution of all programming and media relations initiatives for Starz. In addition to overseeing program publicity, talent relations, special events, and awards campaigns, Apostolou will continue to spearhead all press outreach and relations that pertain to corporate and industry issues.
Prior to joining Starz in 2011 as Senior Vice President of Corporate Communications and Program Publicity, Apostolou served as Senior Vice President of Publicity, Talent Relations and Promotional Events for AMC, where she stood as the network's chief communications strategist and oversaw consumer communications for AMC original series, movie franchises, awards campaigns and industry events.
During her career at AMC Networks, Apostolou served in various executive roles. In addition to AMC, she oversaw public relations at both the WE tv and Fuse networks. The innovative and ground-breaking publicity initiatives implemented by Apostolou during her tenure played a central role in shaping original series such as "Mad Men," "Breaking Bad," and "The Walking Dead" into the cultural phenomenon they are today. She also spearheaded the award campaigns for AMC's original series, resulting in 23 Emmys®, four Golden Globes® and multiple other award recognition. Apostolou contributed to AMC's tremendous ratings growth and successful transformation into a destination for premium-quality programming.
Apostolou holds a bachelor's degree in business from the American University in Athens, Greece and also studied art history at Rutgers College.
Starz (NASDAQ: STRZA, STRZB) is a leading integrated global media and entertainment company with operating units that provide premium subscription video programming on domestic U.S. pay television channels (Starz Networks), global content distribution (Starz Distribution) and animated television and movie production (Starz Animation), www.starz.com.
Starz Networks is a leading provider of premium subscription video programming through the flagship STARZ® and ENCORE® pay TV networks which showcase premium original programming and movies to U.S. multichannel video distributors, including cable operators, satellite television providers, and telecommunications companies. As of December 31, 2012, STARZ and ENCORE serve a combined 56 million subscribers, including 21 million at STARZ, and 35 million at ENCORE, making them the largest pair of premium flagship channels in the U.S. STARZ® and ENCORE®, along with Starz Networks' third network MOVIEPLEX®, air over 1,000 movies monthly across 17 linear networks, complemented by On Demand and authenticated online offerings through STARZ PLAY, ENCORE PLAY, and MOVIEPLEX PLAY. Starz Distribution develops, produces and acquires entertainment content, distributing it to consumers globally on DVD, digital formats and traditional television. Starz Distribution's home video, digital media and worldwide distribution business units distribute original programming content produced by Starz, as well as entertainment content for itself and third parties. Starz Animation produces animated TV and movie content for studios, networks, distributors and audiences worldwide.
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