ENGLEWOOD, Colo., Nov. 2, 2012 /PRNewswire/ -- Chris Albrecht, chief executive officer of Starz, LLC, announced that Dave Baldwin has joined the company as Executive Vice President of Program Planning for Starz Entertainment. Baldwin will be based in the company's New York City office where he will be responsible for all programming planning and research responsibilities in support of the company's 17 linear channels and associated on-demand and online services. Baldwin will report to Albrecht and assume many of Executive Vice President of Programming Stephan Shelanski's responsibilities, who will be departing at the end of the year.
Baldwin comes to Starz Entertainment after serving 31 years in research and scheduling at Home Box Office, most recently as Executive Vice President of Program Planning. Baldwin was responsible for creating strategies and producing the program schedules for the 15 HBO and Cinemax multichannel networks, inventory management of all video assets and creation of monthly menus for HBO and Cinemax On Demand, and the HBO mobile wireless platform internationally.
"I am very pleased to bring my long-time colleague, Dave Baldwin, onto the Starz executive bench," said Albrecht. "Dave has an incredible amount of experience and a proven track record in program planning and research. His industry experience and trusted counsel will serve me and the business well. Dave's stewardship will ensure a quick and seamless transition of programming operations."
"These are exciting times at Starz in light of our growing portfolio of original programming and our terrific complement of Hollywood movies," said Baldwin. "I welcome the opportunity to reunite with Chris, and to work for him as a player on the talented Starz senior management team. Moreover, I look forward to guiding my research and programming planning teams as they continue to fortify and optimize our products across all platforms."
Baldwin graduated from Penn State with a B.S. degree in Education, and holds a Masters in Library Science from Queens College.
Baldwin resides in Manhattan, New York with his wife and daughter.
About Starz Entertainment
Starz Entertainment, LLC, is a premium movie and original programming entertainment service provider operating in the United States. The company offers 17 premium channels including the flagship STARZ® and ENCORE® brands with approximately 20.7 million and 34.2 million subscribers respectively. Starz Entertainment airs in total more than 1,000 movies and original series every month across its pay TV channels. Starz Entertainment is recognized as a pay TV leader in providing HD, On Demand, HD On Demand and online advanced services for its STARZ, ENCORE and MOVIEPLEX brands. Starz Entertainment (www.starz.com) is an operating unit of Starz, LLC, a wholly-owned subsidiary of Liberty Media Corporation (NASDAQ: LMCA).
SOURCE Starz Entertainment, LLC