GRAND RAPIDS, Mich., May 1 /PRNewswire-FirstCall/ -- Steelcase Inc.
(NYSE: SCS), a global office environments manufacturer, today announced the
launch of Nurture(TM) by Steelcase, a new organization focused on the
"Nurture by Steelcase has a bold vision to shape and improve the future
of healthcare delivery," said Michael I. Love, president, Nurture by
Steelcase. "Nurture concentrates on space and environments and how products
within those environments can help make them more comfortable, more
efficient and more conducive to the healing process."
Nurture brings a holistic viewpoint to healthcare environments and
works with doctors, nurses and other healthcare professionals to gain
valuable insight into environments that promote healing. Nurture partners
with architects, designers and organizations such as Planetree and The
Center for Health Care Design's Pebble Project to research and develop the
best possible healthcare environment solutions.
"For years we have served healthcare customers through our Steelcase
family of companies. Today, Nurture enables us to provide our customers
with a dedicated, single-source for our considerable research, existing
product offering and new product development," said James P. Hackett,
president and CEO, Steelcase Inc. "As an industry, healthcare continues to
grow in size and sophistication and we look forward to serving this market
aggressively and insightfully."
During the past two years, members of the current Nurture team
conducted ethnographic research at leading health facilities like Ascension
Health, Intermountain Healthcare, Kaiser Permanente, Massachusetts General,
Mayo Clinic and other top Integrated Delivery Networks (IDNs) to evaluate a
wide variety of interactions in numerous healthcare environments --
especially how caregivers perform their duties and how patients receive
their care. "Our team digs deep to evaluate what works, and what could work
better," said Love. "We ask why -- and why not? And we continually come
away convinced that with all of us working together, we can make healthcare
better -- without question."
For example, Nurture is working to improve the safety of patients and
efficiency of caregivers by rethinking something as simple and ubiquitous
as the overbed table. "Our research at a major metropolitan hospital showed
that this tiny surface is much more than a place for patients' meals --
it's used by patients, by doctors, by nurses and by family members to
accommodate almost everything happening in the room," said Kingshuk Das,
Nurture's Director of Applied Research. "Rethinking this table as a
flexible, dual surface to address the needs of patients as well as
caregivers, we have the opportunity to transform it from something that is
often in the way, into an effective and versatile tool."
Nurture solutions focus on making the healthcare experience better for
three key groups: patients, caregivers and carepartners. Each has its own
distinct needs within the healthcare environment, ranging from workflow and
productivity issues to concerns about safety and privacy. "We believe the
best solutions must address the unique interactions between these groups.
And that's where we're convinced Nurture can really make a difference,"
Nurture may be a new company, but is by no means starting from scratch.
The products and expertise from other Steelcase companies, with significant
experience in healthcare, integrate under the Nurture umbrella to give it
one of the deepest product portfolios in the business. Nurture offerings
include products from the entire Steelcase family of companies -- Brayton,
Designtex, Details, Metro, Polyvision, Turnstone, and Vecta.
Nurture solutions, while designed to improve the healthcare experience
for end users, are optimized to address the wide-ranging needs of facility
managers, health care administrators and the architecture and design
community. Representing everything from technology to textiles, this strong
family of proven products provides consistent quality combined with
innovative thinking and design to waiting areas, patient rooms, nurse's
stations, labs, offices and anywhere else that the Nurture team sees an
opportunity for improvement. "Nurture will occupy a unique position in the
healthcare industry as we strive to serve as a one-stop source for
providing integrated healthcare solutions to health facilities, IDNs,
architects and designers," said Love.
Love has more than 25 years of experience at Steelcase. Starting in
2000, he served as President and Chief Executive Officer for Steelcase
Design Partnership (SDP), a group comprised of five brands focused on
higher end design furniture products and niche applications.
Nurture by Steelcase will formally introduce itself to the world and
unveil a number of new product designs and environmental solutions June
12-14 at NeoCon World's Trade Fair in Chicago. Visit the Nurture Showcase
(Suite 11- 100 -- Merchandise Mart) for a glimpse into a healthier future
or learn more at www.nurturebysteelcase.com.
Steelcase, the global leader in the office furniture industry, helps
people have a better work experience by providing products, services and
insights into the ways people work. The company designs and manufactures
architecture, furniture and technology products. Founded in 1912 and
headquartered in Grand Rapids, Michigan, Steelcase (NYSE: SCS) serves
customers through a network of more than 800 independent dealers and
approximately 14,000 employees worldwide. Fiscal 2006 revenue was $2.9
SOURCE Steelcase Inc.