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2014

Stone Mantel Announces the 2013 PUSH Collaborative

A Cross-Industry Exploration of Mobile Innovation & the Digital Consumer

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COLORADO SPRINGS, Colo., April 23, 2013 /PRNewswire-iReach/ -- Do most companies know enough about the evolving demands of the digital consumer? Perhaps not, but now a new initiative is promising to help companies discover what digital consumers want -- both now and into the future.

Insights consultancy Stone Mantel LLC is currently accepting requests for up to 15 companies to participate in its 2013 PUSH Collaborative -- a one-of-a-kind exploration to discover deep insights about what digital consumers will want from mobile experiences in the next three years.

A collaborative is a powerful professional experience where a group of innovators from different companies come together to solve a particular shared challenge. Each company learns from the process and from each other, co-creating breakthrough insights.

What the PUSH Collaborative will be solving for
Together, PUSH Collaborative participants will accomplish the following:

  • Find new 'jobs-to-get-done' in the digital environment that increase customers' likelihood to spend more time with a business or brand.
  • Identify strategies and tactics to make businesses more effective in creating value from the delivery of their experience to customers through digital technologies.
  • Discover new ways of profiling target audiences based on digital usage.
  • Develop techniques that aid in helping customers feel more comfortable in sharing data with companies in the right way and at the right time.
  • Develop language, tools, and principles for understanding how consumers behave in an increasingly mobile environment.
  • Learn how to move faster and more strategically when market forces change.

PUSH Collaborative delivers tangible results
Stone Mantel reports that all Collaborative members will receive a comprehensive series of strategic and tactical principles and insights to help them develop their own highly valued digital experiences. Specific insights will be applied to each participating company, utilizing the proven strategies and models Stone Mantel has developed over years of successful field work.

Companies interested in participating in the 2013 PUSH Collaborative are asked to email collaborative@gostonemantel.com or call Stone Mantel directly at (303) 814-3627.  

Want to know more? Attend the May 2 Webinar
On May 2 at 12:00 noon ET, Stone Mantel will be hosting a half-hour web presentation on what the 2013 PUSH Collaborative will be solving for as well as the program's overall process. Individuals can attend this no-cost webinar by emailing collaborative@gostonemantel.com for complete details.

Download Available: Stone Mantel's prospectus with more details on the 2013 PUSH Collaborative.

Download Available: Stone Mantel's most recent whitepaper "Experience Myopia in the Age of Digital Solutions"

About PUSH
PUSH is an initiative and a program led by Stone Mantel to help organizations solve for disruptive innovation and experience strategy. PUSH introduces organizations to new research tools, analysis, and competitive strategy approaches that present highly original ways to solve long-standing, seemingly intractable issues in competition and revenue growth.

About Stone Mantel LLC
Stone Mantel is a Colorado-based insights consultancy that creates hand-crafted business strategies, tactics, and innovations that deliver meaningful experiences to customers. The firm's own Mantel MethodSM helps organizations discover new opportunities, define the requirements for success, demonstrate the value created, and act as an organization to execute. Through Stone Mantel's strategic insights and customer experience program tools, thousands of consumers nationwide have enjoyed greater satisfaction and increased loyalty to industry leaders.

Media Contact:

Dave Norton Stone Mantel LLC, (303)814-3627, davenorton@gostonemantel.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Stone Mantel LLC



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