StratBridge Program Cashes in on Client Expertise

StratTix Power Program Gives Sports Franchises and Ticket-Based Sales

Organizations a Chance to Share Revenue-Generating Ideas, Shape Future

StratTix Enhancements

May 08, 2007, 01:00 ET from StratBridge

    CAMBRIDGE, Mass., May 8 /PRNewswire/ -- StratBridge today gave
 professional sports teams, venue operators and other ticket-based sales
 organizations a forum to exchange marketing best practices, brainstorm new
 approaches to last-minute sales and request enhancements when it unveiled
 the StratTix Power Program. Now StratTix ticket analysis software clients
 can have an open and active dialog about the product and how they're using
 it to increase home ticket sales and revenue.
     StratTix has become the de facto standard for professional sports teams
 that want to maximize ticket sales. It provides sales staff with graphical
 representations of their arena, ballpark or stadium, with seat-level
 drill-down views of sold and available seating. Sales teams can use
 StratTix to access this information in real-time, so they have the most
 accurate, up-to-date information from which they can create effective
 promotions on the fly.
     The StratTix Power Program is a forum that enables clients to weigh in
 on and suggest product enhancements while also sharing ideas with other
 clients facing and solving the same sales challenges. Key benefits include:
      -- weekly consultations with StratBridge leadership and account managers
         regarding StratTix, its current use and future development;
      -- regular forums to share ideas and best practices in marketing, ticket
         sales and inventory management;
      -- early access to new StratTix features, functionality and modules; and
      -- unlimited usage of the Power User Network, a password-protected
         library of best practices and premium content.
     "Professional basketball, hockey, baseball and soccer teams as well as
 major concert venues have built their ticket sales strategies around
 StratTix because it has delivered on its promise of increased revenues,"
 said StratBridge Founder and CEO Matthew Marolda. "The StratTix Power
 Program gives clients a chance to become stakeholders in the product, while
 sharing tips and tricks on how to further increase sales and boost
     About StratBridge
     Cambridge, Mass.-based StratBridge provides instant analytics software
 that enables business people to perform exhaustive diligence research at
 the touch of a button. is a Web-native system that
 seamlessly extracts data from internal and external sources, regardless of
 format, and visually renders it in Internet browsers and Microsoft Office
 applications. A variety of customers, including professional sports
 franchises, institutional and individual investors, consultants and
 business leaders, use the software to quickly understand complex data
 patterns. For more information, visit the company's Web site at

SOURCE StratBridge