Subaru Reports Record September Sales

CHERRY HILL, N.J., Oct. 1, 2013 /PRNewswire/ -- Subaru of America, Inc. today reported 31,755 vehicle sales for the month of September, representing the best September sales month in company history.  September sales increased 15 percent over September 2012.  Year-to-date sales for Subaru total 313,407 – 28 percent higher than the same period in 2012.  The company is on track to achieve its fifth-consecutive year of sales increases.

(Photo: http://photos.prnewswire.com/prnh/20131001/PH89853)

Sales for the all-new 2014 Forester remain strong at 10,620 units, a 75 percent increase over September 2012 and a year-to-date increase of 49 percent.  Legacy sedan and Outback crossover were recently rated as "superior" in the new Insurance Institute for Highway Safety (IIHS) Front Crash Prevention (FCP) test program.  The FCP program was created as a result of research by the Highway Loss Data Institute indicating that forward collision warning and automatic braking systems, such as Subaru's EyeSight system, are helping drivers avoid frontal crashes.

"Subaru of America is particularly proud of the Legacy and Outback earning the IIHS highest rating in their FCP test," said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. "This is a testament to the safety and technology advantage provided by the EyeSight driver assist system. It is no wonder more and more people are shopping the Subaru brand."

 

Carline

Sep-13

Sep-12

% Chg

Sep-13

Sep-12

% Chg


MTD

MTD

MTD

YTD

YTD

YTD

Forester

10620

6066

75.1%

84372

56571

49.1%

Impreza

4622

4992

-7.4%

46573

54122

-14%

Impreza WRX

1167

1079

8.2%

13426

9529

40.9%

Legacy

2847

4124

-31%

33351

35589

-6.3%

Outback

8143

10583

-23.1%

90073

85204

5.7%

Tribeca

116

139

-16.6%

1247

1538

-18.9%

BRZ

704

508

38.7%

6346

2718

133.5%

XV Crosstrek

3536

192

1741.7%

38019

192

19701.6%

TOTAL

31755

27683

14.7%

313407

245463

27.7%

 

"With strong owner loyalty and new owners joining our brand at a record pace, we expect to close the year with more than 400,000 vehicles sold," said Bill Cyphers, senior vice president of sales, Subaru of America, Inc. 

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States.  All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit media.subaru.com.

Michael McHale
Subaru of America, Inc.
856-488-3326
mmchale@subaru.com                                                             

Sheriece Matias
Subaru of America, Inc.
856-488-5093
smat@subaru.com

SOURCE Subaru of America, Inc.



RELATED LINKS
http://www.subaru.com

More by this Source


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.