Survey: Democrats Are Most Tech-Savvy Political Party
Strength is E-Advocacy But, Like Campaign, They Run Head to Head with
Green Party Excels at Blogging
MILL VALLEY, Calif., Oct. 20 /PRNewswire/ -- According to a recent survey conducted by Zoomerang, the leader in online survey software, the Democrats are the most technically-savvy political party, leading the Republicans and trouncing the Green Party and Independents. But, in a nod to the close and divisive presidential election campaign, the Democrats scored only slightly above the Republicans. Of the 260 respondents who participated in Zoomerang's online survey, when asked "Which political party do you feel is the most technically savvy?" 41% voted for Democrats, 36% for Republicans, 11% for Independents, 3% for the Green Party and 10% were undecided. The majority of respondents who voted for the Democrats believe the party excels most in the area of e-advocacy, or soliciting grassroots action. According to one survey-taker, "Dr. Howard Dean led the way." Most of those who chose the Republicans believe the party's key strength lies in the design, content or messaging of its Web sites. The majority of Green Party voters believe the party excels most at blogging and e-advocacy. When asked for the most compelling reason why their selected party possessed more technical knowledge, the respondents who chose Democrats said that they are "the most tuned-in to their constituents." Those who chose the Republicans believe that as well. Remarked Dana Meade, Vice President and General Manager of Zoomerang, "Since the Dean campaign and moveon.org were instrumental in re-defining online politics, it is not surprising that Democrats had such a strong showing in this survey. Republicans, however, have also made a strong impact with technology and it is interesting that their tight race with Democrats in this survey closely mirrors the voting dynamic going into the presidential election." As the world's leading online survey software, Zoomerang (www.zoomerang.com) has been adopted by users in over 200 countries. Over 950,000 surveys have been deployed since its launch and over 26.5 million responses have been recorded. Zoomerang is owned by MarketTools, Inc., a privately held company headquartered in Mill Valley, California. This survey and subsequent analysis is a non-partisan endeavor and does not reflect the political views of Zoomerang or MarketTools.
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