LOS ANGELES, Dec. 19, 2016 /PRNewswire/ -- Today, Lumyer unveiled eight new special video effects in partnership with Universal Studios' Sing. The release of the video effects come in advance of the movie's Dec. 21 release.
Lumyer is a photo and video enhancement app available for both iOS and Android that allows anyone to augment reality by adding video and audio effects to both selfies or videos. With more than 10 million downloads and the creation of more than 30 million Lumys in only its first year, Lumyer first caught the eye of users who wanted to be creative with their photos by adding a variety of video effects. Lumyer's success landed it on the #2 spot on Google Play's "Top Trending Apps of 2016," announced earlier this month.
The custom Sing Lumys, which debuted this week on Lumyer's app, allow users to incorporate the special video and audio effects of Sing characters Buster Moon, Rosita, Gunter and Meena into photos and videos as if the characters are right in the photo or video.
"Working with Universal Pictures' Sing is an incredible opportunity for Lumyer," co-founder Diego Mortillaro said. "The Lumys created will engage audiences and let them interact with the characters before and after the movie."
Earlier this year, Lumyer worked with the Universal Pictures Halloween movie, Ouija, to bring the scary video animations into fans' images.
Founded in 2015, Lumyer began as a tool for users to bring character to their images through a variety of fun effects. The app, available for both iOS and Android, has quickly become one of the most popular photo and video enhancement tools available and is now grabbing the attention of brand marketers thanks to its interactive capabilities. Lumyer is based in Los Angeles, was named one of the top Google Play trending apps for 2016 and has attracted investors including Plug and Play Tech Center. For more information, visit www.Lumyer.com.
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