TBWA\Chiat\Day Recognized as the Most-Awarded Agency in the World for 2007 by The Gunn Report
NEW YORK, Nov. 8 /PRNewswire/ -- TBWA\Chiat\Day (New York, Los Angeles and TBWA\MAL) has been named the "Most-Awarded Advertising Agency in the World" for 2007 by The Gunn Report, recognizing the creative leadership of Gerry Graf, ECD, TBWA\Chiat\Day New York and Rob Schwartz, ECD, TBWA\Chiat\Day Los Angeles along with the work of Duncan Milner, ECD, TBWA\MAL. The Gunn Report, established in 1999, is based on a simple idea: to combine the winners lists from all of the major advertising award contests in the world. The world's top-36 shows for TV and top-22 shows for print are combined, as well as the leading online and interactive shows, thus establishing the annual worldwide league tables for the advertising industry. Donald Gunn noted in the report that TBWA\Chiat\Day's "Snickers and Skittles were notable winners in Print. Skittles and Combos, which seemed to break just in time for Cannes last year, absolutely cleaned up in TV in the 2007 shows. (They are 4th and 5th in the 2007 Commercials table.) And the wonderful 'Mac v PC' campaign for Apple (from TBWA\Media Arts in Los Angeles), which debuted just in time for Cannes 2007, threatens to win everything in sight in 2008." TBWA as a network ranked 3rd overall in the report with a total of 15 offices contributing to the ranking. TBWA offices ranked in the top-25 were: TBWA\Chiat\Day New York, Los Angeles and TBWA\MAL (1), TBWA\Paris (6), and Creative Juice\G1 (15). TBWA offices in Berlin, Dubai, Johannesburg, London, Madrid, Auckland, Melbourne, Amsterdam, Hong Kong and Seoul, also contributed to TBWA's overall performance. TBWA's clients ranked in the top-25 most-awarded included Sony PlayStation (3), adidas (6), Skittles/MARS (10), and Combos/MARS (21). "I'm very proud of TBWA\Chiat\Day," said Lee Clow, Chairman and Chief Creative Officer, TBWA Worldwide. "But what is special about the TBWA network awards success is that each year a different office finds a way to contribute to our recognition. This year the New York and LA offices have been recognized for some great work for clients like Apple and MARS. Next year, who knows, it could be Shanghai and London." TBWA\Chiat\Day is part of TBWA Worldwide. TBWA Worldwide (www.tbwa.com) creates Disruptive ideas for global clients, including ABSOLUT, adidas, Apple, Beiersdorf, Henkel, Infiniti, Mars, McDonald's, Michelin, Nissan, Pernod Ricard, Pioneer, Samsonite, Standard Chartered Bank, Singapore Airlines and Sony PlayStation. TBWA is one of the fastest-growing networks in the Top-Ten, and was named by ADWEEK as Global Agency Network of the Year and the most- awarded Agency Network by Creativity magazine in 2007. TBWA has 258 offices in 75 countries, and approximately 10,000 employees worldwide. Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
SOURCE TBWA Worldwide
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