Telephone Companies Ready to Offer Green Services Promoting Environmental Improvements, Says INSIGHT Research

Sep 24, 2008, 01:00 ET from INSIGHT Research Corporation

    BOONTON, N.J., Sept. 24 /PRNewswire/ -- Telephone companies, ISPs, and
 cellular phone carriers can bring to bear an expansive array of
 technologies and services to aid consumers and enterprises in improving the
 environment while generating over $1 trillion in new industry revenue over
 the next five years, according to a new market research study from The
 INSIGHT Research Corporation. The study found that by using existing
 networks and services, phone companies, ISPs and cellular providers can
 create green communications portfolios that mitigate the deleterious
 impacts that greenhouse gas emissions, energy power consumption, and waste
 disposal have on the environment.
     INSIGHT Research's market analysis study, "Communicating Green:
 Telecommunications Value in Promoting Environmental Improvement,
 2008-2013," evaluated the use of existing telecommunications technologies
 and services applied to five key domains: transportation demand management
 to improve gasoline consumption; demand side management of electrical
 power; machine-to-machine communications to improve operational
 efficiencies; the recycling of electronic devices; and regulatory
 compliance and audits. To impact the environment positively in each of the
 domains, specific improvements were quantified in nine solution areas:
 mobile workforce; field services and personnel; data center operations;
 telecommuting; facilities/building management; environmental audit and
 compliance systems; branch and remote office capabilities; environmentally
 located data centers; and ICT equipment recycling.
     "Instead of investing in new technology, all the telecommunications
 industry has to do is organize their existing capabilities into solutions
 sets," says Robert Rosenberg, INSIGHT Research. "For example, the phone
 companies and cellular providers have technologies that can be used to
 reduce auto emissions as well as energy demand to heat and cool offices and
 homes. Enterprises and households that reduce their carbon footprint will
 be able to monetize the results, while the carriers generate new revenue
 from existing capabilities," Rosenberg concluded.
     "Communicating Green: Telecommunications Value in Promoting
 Environmental Improvement, 2008-2013" examined over 50 technologies,
 services and applications to create an algorithmic model that combines over
 60,000 relevant variables to assess telecommunications' impact on
 environmental mitigation.
     An excerpt of the Communicating Green market research report, table of
 contents, and ordering information are online at: .
     This 210-page report is available immediately for $3,995 (hard copy).
 Electronic (PDF) reports can be ordered online. Visit our website, or call
 973-541-9600 for details.
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     This release was issued on behalf of the above organization by
 Send2Press(R), a unit of Neotrope(R).

SOURCE INSIGHT Research Corporation