MELBOURNE, Australia, March 13, 2017 /PRNewswire/ -- Ideas are an essential feature of breakthrough and the addition of business value. Underlying great outcomes - in industry, company, workplace, sector, discipline, region, community, and nation - there is idea activity. However, very little is known about the structure of this activity: until now. The 2017 iBook, "The Breakthrough Passage: How Game-Changers Work with Ideas", addresses this gap.
The Breakthrough Passage portrays an otherwise unfamiliar common thread: what happens to ideas - including those across the Ages - on their way to significant outcomes. It crisply draws upon evidence about the role of ideas from more than 2000 years of major value-adding decisions and game-changing activities.
Here are three highlights:
First, as author and executive mentor Dr Glenn Rothberg explains, the book identifies and addresses a problem that mainstream management has largely ignored.
"Breakthroughs, and the ideas upon which they depend, have always been a key feature of civilization's major advances. Yet, mainstream management of organizations is not based on models of breakthrough, but on models of command, compliance, and control. Further, many suggested ways to improve business performance, and disciplines - such as management, leadership and HR - are largely disconnected."
Second, The Breakthrough Passage offers a solution: an ideas-based framework. This shows how ideas are involved in a construct that is at the dynamic heart of many traditional practices such as: leadership, technology, design, human resource management, strategy, quality, productivity, innovation and excellence. Therefore, while successful innovations, improvements, and discoveries may appear isolated, they all have underlying 'idea activity' qualities-in-common. For example, the idea of the iPhone is to witness the connection of disconnected ideas: computer, radio, camera, telephone, flashlight, and address book.
Third, because it is a universal framework, The Breakthrough Passage brings together and enhances, many of the fragmented and piecemeal idea practices and performance addictions of mainstream management. 'Best Practice' is best for whom? Revealed is a 'passage' of idea interaction and idea progression. It can help managers, and decision-makers expose and address many of the organization's problems and opportunities. This illustrated book suggests that, by removing idea gaps, virtually every aspect of mainstream management approaches to organizational performance can be reconstructed to yield added value. Using examples, narrative, exercises, and insight, it brings breakthrough inside. The great news for decision-makers is that ideas have much in common.
About the Author: Glenn Rothberg has corporate, consulting, human resource, mentoring, and international negotiation experience, and his qualifications include a Doctorate of Business Administration (DBA).
"The Breakthrough Passage": On-line Film and Book Formats
"The Breakthrough Passage Video" Film Trailer (YouTube platform) – <https://youtu.be/4HHbFJZQvWc>
"The Breakthrough Passage: How Game-Changers Work with Ideas" iBook – (234 pages, Apple platform) - <https://itunes.apple.com/us/book/the-breakthrough-passage/id1081745945?mt=11>
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SOURCE Dr. Glenn Rothberg