LONDON, Feb. 22, 2017 /PRNewswire/ -- Download the full report: https://www.reportbuyer.com/product/4706387/
This report is the first critical appraisal of how major television broadcasters are innovating original Social TV content and formats, partnering with Snapchat.
New creative and commercial opportunities
Discover the opportunities which broadcasters and producers are embracing on Snapchat: producing new forms of mobile-native Social TV content, building audiences via mobile, integrating advertising and ecommerce from global brands.
Emerging Social TV strategies
Understand how broadcasters are developing strategies for partnering with Snapchat, creating original content, distributing it via Snapchat and reaching 180 million users worldwide.
Competitive advantage from innovation
Find out how early adopters in this fast-moving and highly competitive new generation of Social TV are making an impact by entertaining, informing and engaging viewers with TV-based content on mobile.
Television's pioneers in the new Social TV
The television organisations and channels covered in this report include: Comedy Central, CNN, E! Entertainment, ESPN, Food Network, L'Équipe, Liberty Global, MTV, National Geographic, NBCU, Sky News, Sky Sports, Turner Broadcasting, Viacom, Vice.
Access in-depth analysis, broadcaster strategies, full Snapchat timeline, key data: 110 pages, 27 tables and charts.
Download the full report: https://www.reportbuyer.com/product/4706387/
Reportbuyer is a leading industry intelligence solution that provides all market research reports from top publishers
For more information:
Research Advisor at Reportbuyer.com
Tel: +44 208 816 85 48
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/the-new-social-tv---on-snapchat-300411926.html