Americans Plan to Connect to Work Email in Record Numbers Over the Holidays This Year

NEW YORK, December 8 /PRNewswire-FirstCall/ -- As Americans pack up and hit the road this holiday season, most will take email with them. According to a survey* commissioned by Nokia (NYSE: NOK), whose Nokia E72 smartphone is in stores now, more than two-thirds (68%) of Americans plan to respond to work-related emails while on vacation or over the holidays this year. This is up from just over half (51%) who say they've exchanged work emails during the holidays in previous years.

"This year, time off doesn't necessarily mean logging off for most of us over the holidays," said Craig Coffey, Vice President, Marketing, at Nokia. "The Nokia E72 is an ideal gift for those who want to stay connected year round. With industry-leading messaging functionality, separate home screen profiles for work and personal time, and powerful multimedia capabilities, this sleek smartphone takes the hassle out of connecting and responding to obligations that don't stop for the holidays."

    The Nokia survey also found:
    Drop the eggnog and reply to your boss

    - Among those who use email for work, more than two-thirds (68%) say they
      respond to "important work-related emails" in 30 minutes or less, with
      38 percent responding within five minutes.

    Age is of the essence

    - The youngest adults (18-24-year-olds) are significantly more likely
      than older generations to respond to work emails while taking time off
      this holiday season (86% of 18-24 year-olds, compared to 61% among 35-
      44 year olds and 67% among 45-54 year-olds).

    - One in five of respondents aged 18-24 years feel guilty or fear their
      job would be in jeopardy if they did not respond to work emails in a
      timely manner.

    - One in five of the 18-24-year-olds (19%) have missed an important
      social occasion because they were unable to access email in time -
      significantly more than any other age group.


    Give and get

    - Nearly one in five (19%) of 18-24-year-olds complete personal tasks
      (e.g., chat with friends, shop online, make weekend plans) while at
      work, while 22 percent complete work tasks (e.g. correspond with their
      boss, check email, draft documents) while off work or during personal
      time.

Add some extra holiday cheer to your social interactions with the Nokia E72's desktop-like chat experiences and email, whether with your friends or your boss. And when you're done communicating, snap sharp pictures of loved ones with the Nokia E72's five-megapixel camera, then upload your pictures directly to the web or send them to far-flung family. With an optical navi key and built-in Ovi Maps with A-GPS navigation and a compass, even finding your way to grandmother's house is easier than ever.

The holidays mean your calendar will likely be packed, but the Nokia E72 can help you balance a hectic schedule. With its multiple email accounts and separate home screen profiles for work and personal time, you can be flexible when it comes to choosing how, when, where and who to respond to - even if you feel like you're in a rush to reply. With so many people planning doing work-related email over the holidays, the Nokia E72 handles work email with ease, using either Mail for Exchange or IBM Lotus Notes Traveler.

Keep on track of all those messages over the holidays and beyond. With Nokia Messaging, the Nokia E72 allows you to mobilize up to 10 personal email accounts, and now you can also set up instant messaging (IM) directly from the homescreen, accessing communities such as Windows Live(TM) Messenger, Yahoo! Messenger, Google Talk and Ovi Chat. Just like chatting via the desktop, people can respond to friends and colleagues across multiple communities in real-time.

The Nokia E72 will cost 469 USD and is available through http://www.nokiausa.com, Best Buy and other independent retail channels in the United States. Be sure to check out the hottest holiday apps on Ovi Store on your Nokia E72, and thousands more on http://store.ovi.com.

* The online survey, commissioned by Nokia, was conducted by Fielded by Opinion Research Corporation on November 23-24, 2009. The survey reached 1,019 American adults 18 years of age and older. The data has been weighted based on U.S. Census data in regards to age, sex, geographic characteristics and race to ensure reliable and accurate representation of the total U.S. population, 18 years of age and older. The margin of error for this sample is +/-3.1 percent at the 95 percent confidence level.

For hi res images of the Nokia E72, please see http://www.nokia.com/press

DISCLAIMER: Downloading of email, attachments, applications, maps, games, music and videos and uploading of images and videos may involve transferring large amounts of data. Your service provider may charge for the data transmission. The availability and accuracy of GPS location services are dependent on wireless networks, satellite systems. It may not function in all areas or at all times. You should never rely solely on GPS products for essential communications like emergencies. A-GPS is a network dependant feature that requires a data plan. Additional charges may apply. Contact your service provider for information about data transmission charges. For corporate email access, you will need an Exchange e-mail or Lotus Notes account and your Network Administrator must have enabled your account for synchronization. Please contact your Network Administrator or e-mail account provider for details, including the Exchange Server or Lotus Notes name and domain, your username and password, and the access point for your wireless carrier.

About Nokia

Nokia is a pioneer in mobile telecommunications and the world's leading maker of mobile devices. Today, we are connecting people in new and different ways - fusing advanced mobile technology with personalized services to enable people to stay close to what matters to them. We also provide comprehensive digital map information through NAVTEQ; and equipment, solutions and services for communications networks through Nokia Siemens Networks.

SOURCE Nokia Corporation

Back to top