The Perfect Match: Lindt and Roger Federer Team Up To Offer Consumers a Chance To Get In on the Action
Online Sweepstakes Provides Daily Chances to Win Premium Chocolate and Tennis-themed Prizes, Including the Ultimate Switzerland Trip to meet Federer
STRATHAM, N.H., July 19 /PRNewswire/ -- As the match-ups on the tennis courts heat up this summer, premium Swiss chocolatier Lindt, and newly appointed Lindt Global Brand Ambassador, Swiss tennis star Roger Federer have teamed up to create a perfect match off the courts. In celebration of their "match," Lindt Chocolate is launching "The Perfect Match" sweepstakes, an online game offering consumers the chance to win a variety of premium chocolate prizes and an opportunity to meet Federer.
Consumers are invited to visit Lindt.com to participate in "The Perfect Match" sweepstakes, a fun game matching different flavors of Lindt's iconic smooth-melting Lindor Truffles. Now through September 12, 2010, chocolate lovers have the chance to win daily prizes, including Lindt Chocolate gift cards ($25-$100 value), gift baskets of premium Lindt products, Lindor Truffle gift towers, and Nike duffle bags autographed by Federer and filled with Lindor Truffles. Five lucky players will receive a three-day trip for two to New York this summer, where they can watch Federer in action as he plays during one of the biggest tennis events of the year. In addition, all players will be entered into the grand prize sweepstakes for a chance to win the ultimate Swiss vacation -- a three-day trip for two to Zurich, Switzerland to visit Lindt's global headquarters. During the trip, the winner will attend a meet and greet with Federer and be given a personalized tour of the historic Lindt & Sprungli chocolate plant.
"The values Federer and Lindt share -- Swiss, premium, passion, quality -- makes our partnership a 'perfect match,'" said Thomas Linemayr, chief executive officer and president of Lindt USA. "Our sweepstakes is a great way for consumers to get a personal taste of our Swiss heritage, and experience the enjoyment of our premium chocolate and tennis-related prizes."
For more than 165 years, Lindt has been creating premium, Swiss chocolate products, including the iconic Lindor Truffles and the Excellence bar collection. Lindor offers indulgent, premium chocolate truffles and bars with a smooth-melting center in every bite-size piece. The Excellence collection offers a wide range of premium dark chocolate bars including high cocoa percentages and innovative flavor combinations. Chocolate lovers can now stay up to date on the latest Lindt Chocolate news and receive exclusive offers at Lindt's newly launched Facebook page (Facebook.com/LindtChocolate) and Twitter handle (@Lindt_Chocolate).
For more information about "The Perfect Match" sweepstakes, Global Brand Ambassador Roger Federer, or for official sweepstakes rules, visit www.Lindt.com.
About Lindt & Sprungli
Founded in 1845, Lindt & Sprungli is a global leader in the premium chocolate category, offering high-quality products in more than 100 countries. Lindt & Sprungli operates eight production facilities in Europe and the United States and employs 7,400 worldwide. Lindt USA operates more than 40 retail stores in the U.S. and maintains wide distribution through extensive retail and wholesale channels. For more information on Lindt, visit www.lindt.com.
SOURCE Lindt & Sprungli
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