The World's Premiere Live Family Entertainment Company Names Two New Executive Vice Presidents

    VIENNA, Va., Oct. 2 /PRNewswire/ -- Feld Entertainment, Inc. has named
 Nicole Feld and Alana Feld, Executive Vice Presidents of the company. In
 these new positions, Nicole and Alana are charged with developing, growing
 and marketing Feld Entertainment's live family productions to the next
 generation of consumers. Just this year alone, Feld Entertainment will
 launch seven live touring productions, while continuing to market all its
 existing shows throughout the world. These include the 138th Edition of The
 Greatest Show On Earth(R), the 3rd Edition of Ringling Bros and Barnum &
 Bailey(R) The Gold Unit, the domestic and international tours of the
 company's hottest new property, Disney's High School Musical: The Ice Tour,
 a third tour of a Disney Live! stage production, Playhouse Disney Live! and
 a second North American tour of Doodlebops Live!
     "As we continue to position ourselves for greater expansion in the live
 family entertainment business, Nicole and Alana, have proven as producers
 that they can manage the creative direction of our shows and as marketers,
 they have more than demonstrated their astute business skills in how to
 best position the company's live entertainment productions," said Mike
 Shannon, Chief Operating Officer, Feld Entertainment.
     Both Nicole and Alana will continue to work closely with Kenneth Feld,
 Chief Executive Officer and with the company's executive and creative teams
 on the strategic direction, expansion and management of its valuable
 assets.
     "As was tasked before me by my father, Irvin Feld, I've now tasked to
 my daughters, Nicole and Alana to continue to "out do" each new production
 and optimize our position in the industry while keeping to the core purpose
 of the company, creating lifelong memories, at the heart of all Feld
 Entertainment productions" said Kenneth Feld.
     Nicole Feld joined Feld Entertainment in 2001, when she left People
 Magazine after having sharpened her sense of visual presentation and seeing
 firsthand the market-sensitive "packaging" needed to sustain an audience.
 By 2002, Nicole stepped up to the position of Assistant Producer, working
 alongside Kenneth on productions of The Greatest Show On Earth and Disney
 On Ice. Starting with the 134th Edition of Ringling Bros.(R), Nicole
 assumed the role of Producer, becoming the first woman in the history of
 Ringling Bros. to hold that position. She also led the efforts to
 re-imagine the circus with the biggest changes in 50 years for the 136th
 Edition.
     In her new position, Nicole will continue to develop innovative Feld
 Entertainment projects, including the company's newest venture, Disney's
 High School Musical: The Ice Tour, the first property in company history to
 launch three tours simultaneously.
     "Nicole's quest to constantly "push the envelope" with the next
 editions of The Greatest Show On Earth, along with her intuitiveness for
 exciting new properties and her ability to adapt and place them on tour
 gives the company a competitive edge over other live entertainment
 productions," said Jerry Bilik, Vice President Creative Development, Feld
 Entertainment.
     Alana joined the company in 2003 and her previous experiences working
 for advertising and marketing agencies gave her unparalleled success in
 promoting and marketing Feld Entertainment's live family productions,
 Disney On Ice and Ringling Bros and Barnum & Bailey, in one of the
 country's top entertainment markets, New York City. This achievement took
 Alana to Europe where she successfully marketed the company's international
 Disney On Ice shows.
     In 2006, working alongside her father Kenneth, Alana returned to the
 United States and retraced her grandfather's footsteps as a rock-n-roll
 promoter, by bringing the first North American tour of Doodlebops Live! to
 a legion of pint-sized fans across America. This year, Alana led the second
 tour of Doodlebops Live! and a new Disney Live! stage production, Playhouse
 Disney Live!, the first U.S. live touring stage production featuring
 favorite characters from four shows in Disney Channel's popular Playhouse
 Disney program block for preschoolers.
     "Alana's innovative and resourceful business sense has transformed the
 company's touring structure and we are now able to bring more shows to a
 greater number of markets than ever before," said Jeff Meyer, Senior Vice
 President, Event Marketing and Sales, Feld Entertainment.
     Under Alana's direction, the Doodlebops Live! and Disney Live!
 productions, which currently tour 80-90 markets per season with the
 business model of 2-4 cities per week, are expected to expand to secondary
 and tertiary markets over the next several years. In her new role, Alana
 will be joined by the company's creative development department while
 continuing to work closely with the stage shows sales & marketing team.
     About Feld Entertainment
     Feld Entertainment, Inc. is the worldwide leader in producing and
 presenting live family entertainment that lifts the human spirit and
 creates indelible memories, with 25 million people in attendance at its
 shows each year. Feld Entertainment's productions have appeared in 50
 countries and on six continents to date and include Disney On Ice, Disney
 Live!, Doodlebops Live! and Ringling Bros. and Barnum & Bailey(R) .
 
 

SOURCE Feld Entertainment, Inc.