Three New DK Interactive Learning CD-ROMS Receive The National Parenting Center's Seal Of Approval

Parents and Children Give High Ratings to

Smart Steps 1st Grade, I LOVE SPELLING and My First Amazing Science Explorer

Aug 20, 1999, 01:00 ET from DK Publishing

    NEW YORK, Aug. 20 /PRNewswire/ -- DK Interactive learning, a leading
 publisher of educational software, is proud to announce that three of its 1999
 educational titles -- Smart Steps 1st Grade, I LOVE SPELLING and My First
 Amazing Science Explorer -- have been awarded the National Parenting Center's
 Seal of Approval.
     "Recognition of this magnitude, and receiving so many other honors this
 year, truly confirms that we're consistently on target when developing
 educational software that appeals to both parents and children." said Mark
 Stollar, vice president of DK Interactive Learning.  In the past year alone,
 the company has received numerous four-star ratings and gold awards for their
 educational CD-ROMS, including three EDDIE Awards from ComputED for the best
 software for use by educators, and two Good Toy Gold Awards from the UK's
 National Association of Toy and Leisure Libraries.
     The National Parenting Center's Seal of Approval program is an independent
 testing process that gives parents, children, and educators the opportunity to
 play with, build, read about, and judge a variety of products.  Each is
 evaluated based on level of desirability, sturdiness, interactive stimulation
 and other key criteria.  Test results are based on both statistical averaging
 and comments received from the parent/testers. The Seal of Approval program is
 designed to continue the efforts of The National Parenting Center, chartered
 in 1989 to help create better-informed parents.
     Smart Steps 1st Grade is one of the Smart Steps series, a comprehensive
 collection of learning tools for children ages four to eight. The series
 targets the literacy, numeracy and broader knowledge skills young children
 need, and includes identifying letters, phonics, and multiplying and dividing
 through 300 exercises, 80 animations and more than 600 graphics and
 illustrations. Additionally, each Smart Steps CD-ROM includes a tracking
 feature that provides a detailed chart showing what children have accomplished
 and where they may still need to review.
     I LOVE SPELLING is also one of a series, which includes, I LOVE MATH, I
 LOVE SPELLING and I LOVE SCIENCE. Designed for children ages 7 through 11, I
 LOVE SPELLING sends students on an intergalactic game-show adventure around
 seven weird and wonderful planets to meet their funny inhabitants and
 participate in challenging spelling games. The software supports a school-
 based curriculum by covering topics that range from recognizing word families
 and roots to learning common prefixes and suffixes. I LOVE SPELLING includes
 5,000 essential spelling words graded into three levels of difficulty and
 50 spelling-pattern word groups that target key spelling problem areas.
     My First Amazing Science Explorer is the latest title in the award-winning
 Explorer series. Designed for children ages five to nine, this CD-ROM answers
 many of the tricky questions kids ask, building a basic foundation for
 scientific learning as they conduct experiments, research answers and record
 their findings. From the kitchen to the workshop, kids can explore eight
 interactive environments packed with informative pop-ups, brain-tickling
 questions and challenging activities.  A printable science workbook lets kids
 record their observations and ideas just like a real scientist.
     About DKFL
     DK Family Learning (DKFL) provides special offers and exclusive versions
 of My First Amazing Diary.  Consumers can locate the nearest DKFL distributor
 by calling 1-800-352-6651.  Established in the US in 1994, DKFL is a
 nationwide network of independent distributors who sell DK Interactive
 Learning and DK Publishing products into home and schools.
     About DK
     DK Multimedia is a subsidiary of the innovative UK publisher Dorling
 Kindersley Publishing, Ltd. DK Multimedia employs a staff of more than 300 in
 London and New York and has one of the largest multimedia production units in
 the world. The company is renowned for pioneering a distinctive, highly visual
 style in its books, videos, and CD-ROMs. Established in 1991, DK Multimedia
 has released many highly compelling "edutainment" CD-ROM titles for the
 consumer and educational markets, including The Way Things Work 2.0,
 Eyewitness Virtual Reality: Dinosaur Hunter, My First Amazing World Explorer,
 and Eyewitness Encyclopedia of Space and the Universe. The company also
 developed Microsoft Corporation's award-winning Musical Instruments.

SOURCE DK Publishing